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Strategies in e-businesspositioning ...

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Gil-Pechuan, Ignacio.

Strategies in e-businesspositioning and social networking in online markets /

Record Type:	Electronic resources : Monograph/item
Title/Author:	Strategies in e-businessedited by Ignacio Gil-Pechuan ... [et al.].
Reminder of title:	positioning and social networking in online markets /
other author:	Gil-Pechuan, Ignacio.
Published:	Boston, MA :Springer US :2014.
Description:	vi, 165 p. :ill. (some col.), digital ;24 cm.
Contained By:	Springer eBooks
Subject:	Internet marketing.
Online resource:	http://dx.doi.org/10.1007/978-1-4614-8184-3
ISBN:	9781461481843 (electronic bk.)

Strategies in e-businesspositioning and social networking in online markets /
Strategies in e-businesspositioning and social networking in online markets /[electronic resource] :edited by Ignacio Gil-Pechuan ... [et al.]. - Boston, MA :Springer US :2014. - vi, 165 p. :ill. (some col.), digital ;24 cm.

ISBN: 9781461481843 (electronic bk.)Subjects--Topical Terms:

208232
Internet marketing.

Dewey Class. No.: 659.144

Strategies in e-businesspositioning and social networking in online markets /
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020 $a 9781461481843 (electronic bk.)
020 $a 9781461481836 (paper)
035 $a 978-1-4614-8184-3
040 $a GP $c GP
041 0 $a eng
082 0 4 $a 659.144 $2 23
090 $a HF5415.1265 $b .S898 2014
245 0 0 $a Strategies in e-business $h [electronic resource] : $b positioning and social networking in online markets / $c edited by Ignacio Gil-Pechuan ... [et al.].
260 $a Boston, MA : $b Springer US : $b Imprint: Springer, $c 2014.
300 $a vi, 165 p. : $b ill. (some col.), digital ; $c 24 cm.
650 0 $a Internet marketing. $3 208232
650 0 $a Social media $x Economic aspects. $3 529568
650 0 $a Electronic commerce. $3 189326
650 1 4 $a Economics/Management Science. $3 273684
650 2 4 $a Business Strategy/Leadership. $3 524336
650 2 4 $a e-Commerce/e-business. $3 348145
650 2 4 $a Marketing. $3 182957
700 1 $a Gil-Pechuan, Ignacio. $3 675136
710 2 $a SpringerLink (Online service) $3 273601
773 0 $t Springer eBooks
856 4 0 $u http://dx.doi.org/10.1007/978-1-4614-8184-3
950 $a Business and Economics (Springer-11643)

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000000095020

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EB HF54151265 S898 2014

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1 records • Pages 1 •
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http://dx.doi.org/10.1007/978-1-4614-8184-3

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