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International marketing managementst...

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Engel-Haas, Christiane.

International marketing managementstrategies, concepts and cases in Europe /

紀錄類型:	書目-電子資源 : Monograph/item
正題名/作者:	International marketing managementby Mario Glowik, Slawomir Smyczek ; lektorat, Christiane Engel-Haas.
其他題名:	strategies, concepts and cases in Europe /
作者:	Glowik, Mario.
其他作者:	Smyczek, Slawomir.
出版者:	Munich, [Germany] :Oldenbourg Verlag Meunchen,2011.
面頁冊數:	1 online resource (340 pages) ;ill.
附註:	Includes index.
標題:	Internationales Marketing
電子資源:	http://www.degruyter.com/search?f_0=isbnissn&q_0=9783486709223&searchTitles=true
ISBN:	9783486709223 (ebook)

International marketing managementstrategies, concepts and cases in Europe /
Glowik, Mario.

International marketing managementstrategies, concepts and cases in Europe /[electronic resource] :by Mario Glowik, Slawomir Smyczek ; lektorat, Christiane Engel-Haas. - Munich, [Germany] :Oldenbourg Verlag Meunchen,2011. - 1 online resource (340 pages) ;ill.

Includes index.

Restricted to institutions with a site license.

Mode of access: World Wide Web.

ISBN: 9783486709223 (ebook)Subjects--Topical Terms:

697695
Internationales Marketing

LC Class. No.: HF1416

Dewey Class. No.: 650

International marketing managementstrategies, concepts and cases in Europe /
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245 1 0 $a International marketing management $h [electronic resource] : $b strategies, concepts and cases in Europe / $c by Mario Glowik, Slawomir Smyczek ; lektorat, Christiane Engel-Haas.
260 $a Munich, [Germany] : $b Oldenbourg Verlag Meunchen, $c 2011.
300 $a 1 online resource (340 pages) ; $b ill.
500 $a Includes index.
506 $a Restricted to institutions with a site license.
538 $a Mode of access: World Wide Web.
650 $a Internationales Marketing $3 697695
650 0 $a Export marketing $z Europe $x Management. $3 697696
650 0 $a Marketing $z Europe. $3 560910
650 0 $a Export marketing $x Management. $3 212315
650 0 $a International trade. $3 183477
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700 1 $a Engel-Haas, Christiane. $3 697694
856 $u http://www.degruyter.com/search?f_0=isbnissn&q_0=9783486709223&searchTitles=true

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