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People and products :consumer behavi...
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Kimmel, Allan J.
People and products :consumer behavior and product design /
紀錄類型:
書目-語言資料,印刷品 : Monograph/item
正題名/作者:
People and products :Allan J. Kimmel.
其他題名:
consumer behavior and product design /
作者:
Kimmel, Allan J.
出版者:
New York :Routledge,2015.
面頁冊數:
viii, 311 p. :ill. ;24 cm.
標題:
Consumer behavior.
ISBN:
9781138812246 (hbk.)
People and products :consumer behavior and product design /
Kimmel, Allan J.
People and products :
consumer behavior and product design /Allan J. Kimmel. - 1st ed. - New York :Routledge,2015. - viii, 311 p. :ill. ;24 cm.
Includes bibliographical references and index.
People and products in an evolving marketplace -- Technology and innovation in everyday life -- Consumer demands and product usability -- Product design and aesthetics -- Consumers as active participants in the product design process -- The future of things.
ISBN: 9781138812246 (hbk.)
LCCN: 2014034747Subjects--Topical Terms:
185170
Consumer behavior.
LC Class. No.: HF5415.32 / .K56 2015
Dewey Class. No.: 658.8/342
People and products :consumer behavior and product design /
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