| 紀錄類型: |
書目-語言資料,印刷品
: 單行本
|
| Author: |
李葳 |
| Secondary Intellectual Responsibility: |
李維 |
| Secondary Intellectual Responsibility: |
魏茲 |
| Secondary Intellectual Responsibility: |
王之弘, |
| Secondary Intellectual Responsibility: |
卓為智, |
| Place of Publication: |
臺北市 |
| Published: |
高立總經銷; 麥格羅‧希爾出版; |
| Year of Publication: |
1998[民87] |
| Edition: |
初版 |
| Description: |
[16],417面圖,表 : 26公分; |
| Series: |
行銷學系列叢書 |
| Subject: |
零售商 - 管理 - |
| Subject: |
Retail trade - Management - |
| Online resource: |
http://www.mcgraw-hill.com.tw/ |
| Notes: |
封面副題名:零售管理 |
| ISBN: |
957-493-029-7 |