國立高雄大學圖資館 |

Language: English

Back

Shakespeare's cultural capitalhis ec...

Keenan, Siobhan.

Shakespeare's cultural capitalhis economic impact from the sixteenth to the twenty-first century /

Record Type:	Electronic resources : Monograph/item
Title/Author:	Shakespeare's cultural capitaledited by Dominic Shellard, Siobhan Keenan.
Reminder of title:	his economic impact from the sixteenth to the twenty-first century /
other author:	Shellard, Dominic.
Published:	London :Palgrave Macmillan UK :2016.
Description:	xiii, 187 p. :ill., digital ;24 cm.
Contained By:	Springer eBooks
Subject:	Economics.
Online resource:	http://dx.doi.org/10.1007/978-1-137-58316-1
ISBN:	9781137583161$q(electronic bk.)

Shakespeare's cultural capitalhis economic impact from the sixteenth to the twenty-first century /
Shakespeare's cultural capitalhis economic impact from the sixteenth to the twenty-first century /[electronic resource] :edited by Dominic Shellard, Siobhan Keenan. - London :Palgrave Macmillan UK :2016. - xiii, 187 p. :ill., digital ;24 cm.

Foreword by Bruno Frey, Zeppelin University, Germany -- Chapter 1: Introduction; Dominic Shellard, Siobhan Keenan, de Montfort University, UK -- Chapter 2: Shakespeare and the Market in his Own Day; Siobhan Keenan -- Chapter 3: Shakespeare and the Impact of Editing; Gabriel Egan, de Montfort University, UK -- Chapter 4: Marketing Shakespeare on Film: From Tragedy to Biopic, Deborah Cartmell, de Montfort University, UK -- Chapter 5. Shakespearean Actors, Memes, Social Media and the Circulation of Shakespearean 'Value'; Anna Blackwell, de Montfort University, UK -- Chapter 6: Ales, Beers, Shakespeares; Graham Holderness and Bryan Loughrey, University of Hertfordshire, UK -- Chapter 7. A King Rediscovered: the Economic Impact of Richard III and Richard III on the City of Leicester; Dominic Shellard-. Chapter 8: Shakespeare is 'GREAT' Conrad Bird, GREAT Britain Campaign, Foreign and Commonwealth Office, UK; Jason Eliadis and Harvey Scriven, Arcadian Consultancy, UK -- Chapter 9: Sponsored by Shakespeare; Susan Bennett, University of Calgary, Canada.

Shakespeare is a cultural phenomenon and arguably the most renowned playwright in history. In this edited collection, Shellard and Keenan bring together a collection of essays from international scholars that examine the direct and indirect economic and cultural impact of Shakespeare in the marketplace in the UK and beyond. From the marketing of Shakespeare's plays on and off stage, to the wider impact of Shakespeare in fields such as education, and the commercial use of Shakespeare as a brand in the advertising and tourist industries, this volume makes an important contribution to our understanding of the Shakespeare industry 400 years after his death. With a foreword from the celebrated cultural economist Bruno Frey and nine essays exploring the cultural and economic impact of Shakespeare in his own day and the present, Shakespeare's Cultural Capital forms a unique offering to the study of cultural economics and Shakespeare.

ISBN: 9781137583161$q(electronic bk.)

Standard No.: 10.1007/978-1-137-58316-1doiSubjects--Personal Names:

392937
Shakespeare, William,
1564-1616--Histories.Subjects--Topical Terms:

175999
Economics.

LC Class. No.: PR2976

Dewey Class. No.: 822.33

Shakespeare's cultural capitalhis economic impact from the sixteenth to the twenty-first century /
LDR:03002nmm a2200313 a 4500 001 486577
003 DE-He213
005 20161005133023.0
006 m d
007 cr nn 008maaau
008 161116s2016 enk s 0 eng d
020 $a 9781137583161$q(electronic bk.)
020 $a 9781137583154$q(paper)
024 7 $a 10.1007/978-1-137-58316-1 $2 doi
035 $a 978-1-137-58316-1
040 $a GP $c GP
041 0 $a eng
050 4 $a PR2976
072 7 $a KC $2 bicssc
072 7 $a BUS069000 $2 bisacsh
082 0 4 $a 822.33 $2 23
090 $a PR2976 $b .S527 2016
245 0 0 $a Shakespeare's cultural capital $h [electronic resource] : $b his economic impact from the sixteenth to the twenty-first century / $c edited by Dominic Shellard, Siobhan Keenan.
260 $a London : $b Palgrave Macmillan UK : $b Imprint: Palgrave Macmillan, $c 2016.
300 $a xiii, 187 p. : $b ill., digital ; $c 24 cm.
505 0 $a Foreword by Bruno Frey, Zeppelin University, Germany -- Chapter 1: Introduction; Dominic Shellard, Siobhan Keenan, de Montfort University, UK -- Chapter 2: Shakespeare and the Market in his Own Day; Siobhan Keenan -- Chapter 3: Shakespeare and the Impact of Editing; Gabriel Egan, de Montfort University, UK -- Chapter 4: Marketing Shakespeare on Film: From Tragedy to Biopic, Deborah Cartmell, de Montfort University, UK -- Chapter 5. Shakespearean Actors, Memes, Social Media and the Circulation of Shakespearean 'Value'; Anna Blackwell, de Montfort University, UK -- Chapter 6: Ales, Beers, Shakespeares; Graham Holderness and Bryan Loughrey, University of Hertfordshire, UK -- Chapter 7. A King Rediscovered: the Economic Impact of Richard III and Richard III on the City of Leicester; Dominic Shellard-. Chapter 8: Shakespeare is 'GREAT' Conrad Bird, GREAT Britain Campaign, Foreign and Commonwealth Office, UK; Jason Eliadis and Harvey Scriven, Arcadian Consultancy, UK -- Chapter 9: Sponsored by Shakespeare; Susan Bennett, University of Calgary, Canada.
520 $a Shakespeare is a cultural phenomenon and arguably the most renowned playwright in history. In this edited collection, Shellard and Keenan bring together a collection of essays from international scholars that examine the direct and indirect economic and cultural impact of Shakespeare in the marketplace in the UK and beyond. From the marketing of Shakespeare's plays on and off stage, to the wider impact of Shakespeare in fields such as education, and the commercial use of Shakespeare as a brand in the advertising and tourist industries, this volume makes an important contribution to our understanding of the Shakespeare industry 400 years after his death. With a foreword from the celebrated cultural economist Bruno Frey and nine essays exploring the cultural and economic impact of Shakespeare in his own day and the present, Shakespeare's Cultural Capital forms a unique offering to the study of cultural economics and Shakespeare.
600 1 0 $a Shakespeare, William, $d 1564-1616 $x Histories. $3 392937
650 1 4 $a Economics. $3 175999
650 2 4 $a Cultural Economics. $3 737497
650 2 4 $a Economic History. $3 739985
700 1 $a Shellard, Dominic. $3 744572
700 1 $a Keenan, Siobhan. $3 744573
710 2 $a SpringerLink (Online service) $3 273601
773 0 $t Springer eBooks
856 4 0 $u http://dx.doi.org/10.1007/978-1-137-58316-1
950 $a Economics and Finance (Springer-41170)