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Improving the user experience throug...
~
Berger, Paul D., (1943-)
Improving the user experience through practical data analyticsgain meaningful insight and increase your bottom line /
Record Type:
Electronic resources : Monograph/item
Title/Author:
Improving the user experience through practical data analyticsMike Fritz, Paul D. Berger.
Reminder of title:
gain meaningful insight and increase your bottom line /
Author:
Fritz, Mike.
other author:
Berger, Paul D.,
Published:
Amsterdam ;Morgan Kaufmann,c2015.
Description:
1 online resource (xxii, 374 p.) :ill.
Subject:
Data mining.
Online resource:
click for full text
ISBN:
0128006358 (electronic bk.)
Improving the user experience through practical data analyticsgain meaningful insight and increase your bottom line /
Fritz, Mike.
Improving the user experience through practical data analytics
gain meaningful insight and increase your bottom line /[electronic resource] :Mike Fritz, Paul D. Berger. - Amsterdam ;Morgan Kaufmann,c2015. - 1 online resource (xxii, 374 p.) :ill.
Includes bibliographical references and index.
Improving the User Experience through Practical Data Analytics is your must-have resource for making UX design decisions based on data, rather than hunches. Authors Fritz and Berger help the UX professional recognize and understand the enormous potential of the ever-increasing user data that is often accumulated as a by-product of routine UX tasks, such as conducting usability tests, launching surveys, or reviewing clickstream information. Then, step-by-step, they explain how to utilize both descriptive and predictive statistical techniques to gain meaningful insight with that data.
ISBN: 0128006358 (electronic bk.)Subjects--Topical Terms:
184440
Data mining.
LC Class. No.: QA76.9.D343 / F758 2015
Dewey Class. No.: 006.3/12
Improving the user experience through practical data analyticsgain meaningful insight and increase your bottom line /
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Improving the user experience through practical data analytics
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[electronic resource] :
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gain meaningful insight and increase your bottom line /
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Mike Fritz, Paul D. Berger.
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Morgan Kaufmann,
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1 online resource (xxii, 374 p.) :
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ill.
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Includes bibliographical references and index.
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Improving the User Experience through Practical Data Analytics is your must-have resource for making UX design decisions based on data, rather than hunches. Authors Fritz and Berger help the UX professional recognize and understand the enormous potential of the ever-increasing user data that is often accumulated as a by-product of routine UX tasks, such as conducting usability tests, launching surveys, or reviewing clickstream information. Then, step-by-step, they explain how to utilize both descriptive and predictive statistical techniques to gain meaningful insight with that data.
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http://www.sciencedirect.com/science/book/9780128006351
$z
click for full text
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電子館藏
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EB QA76.9.D343 F758 c2015
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1 records • Pages 1 •
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http://www.sciencedirect.com/science/book/9780128006351
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