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Marketing and financecreating shareh...

McDonald, Malcolm.

Marketing and financecreating shareholder value /

Record Type:	Electronic resources : Monograph/item
Title/Author:	Marketing and financeMalcolm McDonald, Brian D. Smith, Keith Ward.
Reminder of title:	creating shareholder value /
Author:	McDonald, Malcolm.
other author:	Smith, Brian D.
Published:	Hoboken :John Wiley and Sons,2013.
Description:	1 online resource.
Subject:	CorporationsValuation.
Online resource:	http://onlinelibrary.wiley.com/book/10.1002/9781118748664
ISBN:	9781118748664 (electronic bk.)

Marketing and financecreating shareholder value /
McDonald, Malcolm.

Marketing and financecreating shareholder value /[electronic resource] :Malcolm McDonald, Brian D. Smith, Keith Ward. - 2nd ed. - Hoboken :John Wiley and Sons,2013. - 1 online resource.

Includes bibliographical references and index.

ISBN: 9781118748664 (electronic bk.)

LCCN: 2013019411Subjects--Topical Terms:

202289
Corporations
--Valuation.

LC Class. No.: HG4028.V3

Dewey Class. No.: 658.8/02

Marketing and financecreating shareholder value /
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010 $a 2013019411
020 $a 9781118748664 (electronic bk.)
020 $a 1118748662 (electronic bk.)
020 $z 9781119953388 (pbk.)
035 $a 002352806
040 $a DLC $b eng $c DLC $d YDX $d RECBK $d OCLCF $d YDXCP $d UMI $d AU@ $d OCLCO $d DG1
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050 0 0 $a HG4028.V3
082 0 0 $a 658.8/02 $2 23
100 1 $a McDonald, Malcolm. $3 296009
240 1 0 $a Marketing due diligence
245 1 0 $a Marketing and finance $h [electronic resource] : $b creating shareholder value / $c Malcolm McDonald, Brian D. Smith, Keith Ward.
250 $a 2nd ed. $b rev. of the author's Marketing due diligence.
260 $a Hoboken : $b John Wiley and Sons, $c 2013.
300 $a 1 online resource.
504 $a Includes bibliographical references and index.
588 $a Description based on print version record and CIP data provided by publisher.
588 $a Description based on print version record.
650 0 $a Corporations $x Valuation. $3 202289
650 0 $a Corporations $x Investor relations. $3 271488
650 0 $a Stocks $x Marketing. $3 755523
650 0 $a Stocks $x Prices. $3 204557
650 0 $a Economic value added. $3 230689
650 0 $a Risk assessment. $3 182678
700 1 $a Smith, Brian D. $q (Brian David), $d 1961- $3 382980
700 1 $a Ward, Keith, $d 1949- $3 362338
856 4 0 $u http://onlinelibrary.wiley.com/book/10.1002/9781118748664