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The social media MBA guide to ROIhow...

Holloman, Christer.

The social media MBA guide to ROIhow to measure and improve your return on investment /

Record Type:	Electronic resources : Monograph/item
Title/Author:	The social media MBA guide to ROIChrister Holloman.
Reminder of title:	how to measure and improve your return on investment /
Author:	Holloman, Christer.
Published:	Chichester, West Sussex :John Wiley and Sons,2014.
Description:	1 online resource.
Subject:	Social mediaManagement.
Online resource:	http://onlinelibrary.wiley.com/book/10.1002/9781119208310
ISBN:	9781119208310 (electronic bk.)

The social media MBA guide to ROIhow to measure and improve your return on investment /
Holloman, Christer.

The social media MBA guide to ROIhow to measure and improve your return on investment /[electronic resource] :Christer Holloman. - 1st ed. - Chichester, West Sussex :John Wiley and Sons,2014. - 1 online resource.

Includes bibliographical references and index.

ISBN: 9781119208310 (electronic bk.)

LCCN: 2014015226Subjects--Topical Terms:

619000
Social media
--Management.

LC Class. No.: HM851

Dewey Class. No.: 659.14/4

The social media MBA guide to ROIhow to measure and improve your return on investment /
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