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Managing complexityproceedings of th...

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Managing complexityproceedings of the 8th World Conference on Mass Customization, Personalization, and Co-Creation (MCPC 2015), Montreal, Canada, October 20th-22th, 2015 /

Record Type:	Electronic resources : Monograph/item
Title/Author:	Managing complexityedited by Jocelyn Bellemare ... [et al.].
Reminder of title:	proceedings of the 8th World Conference on Mass Customization, Personalization, and Co-Creation (MCPC 2015), Montreal, Canada, October 20th-22th, 2015 /
remainder title:	MCPC 2015
other author:	Bellemare, Jocelyn.
corporate name:
Published:	Cham :Springer International Publishing :2017.
Description:	xiv, 470 p. :ill., digital ;24 cm.
Contained By:	Springer eBooks
Subject:	Mass customizationCongresses.
Online resource:	http://dx.doi.org/10.1007/978-3-319-29058-4
ISBN:	9783319290584$q(electronic bk.)

Managing complexityproceedings of the 8th World Conference on Mass Customization, Personalization, and Co-Creation (MCPC 2015), Montreal, Canada, October 20th-22th, 2015 /
Managing complexityproceedings of the 8th World Conference on Mass Customization, Personalization, and Co-Creation (MCPC 2015), Montreal, Canada, October 20th-22th, 2015 /[electronic resource] :MCPC 2015edited by Jocelyn Bellemare ... [et al.]. - Cham :Springer International Publishing :2017. - xiv, 470 p. :ill., digital ;24 cm. - Springer proceedings in business and economics,2198-7246. - Springer proceedings in business and economics..

This proceedings volume presents the latest research from the worldwide mass customization, personalization and co-creation (MCPC) community bringing together new thoughts and results from various disciplines within the field. The chapters are based on papers from The MCPC 2015 Conference where the emphasis was placed on "managing complexity." MCPC is now beginning to emerge in many industries as a profitable business model. But customization and personalization go far beyond the sheer individualization of products and become an extension of current business models and production styles. This book covers topics such as complexity management of knowledge-based systems in manufacturing design and production, sustainable mass customization, choice navigation, and product modeling. The chapters are contributed by a wide range of specialists, offering cutting-edge research, as well as insightful advances in industrial practice in key areas. The MCPC 2015 Conference had a strong focus on real life MCPC applications, and this proceedings volume reflects this. MCPC strategies aim to profit from the fact that people are different. Their objective is to turn customer heterogeneities into profit opportunities, hence addressing the current trend of long tail business models. Mass customization means to provide goods and services that best serve individual customers' personal needs with near mass production efficiency. This book brings together the latest from MCPC thought leaders, entrepreneurs, technology developers, and researchers that use these strategies in practice.

ISBN: 9783319290584$q(electronic bk.)

Standard No.: 10.1007/978-3-319-29058-4doiSubjects--Topical Terms:

678534
Mass customization
--Congresses.

LC Class. No.: TS170 / .W685 2015

Dewey Class. No.: 670.427

Managing complexityproceedings of the 8th World Conference on Mass Customization, Personalization, and Co-Creation (MCPC 2015), Montreal, Canada, October 20th-22th, 2015 /
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