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Effective entrepreneurial management...
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Hisrich, Robert D.
Effective entrepreneurial managementstrategy, planning, risk management, and organization /
紀錄類型:
書目-電子資源 : Monograph/item
正題名/作者:
Effective entrepreneurial managementby Robert D. Hisrich, Veland Ramadani.
其他題名:
strategy, planning, risk management, and organization /
作者:
Hisrich, Robert D.
其他作者:
Ramadani, Veland.
出版者:
Cham :Springer International Publishing :2017.
面頁冊數:
xviii, 230 p. :ill., digital ;24 cm.
Contained By:
Springer eBooks
標題:
Business.
電子資源:
http://dx.doi.org/10.1007/978-3-319-50467-4
ISBN:
9783319504674$q(electronic bk.)
Effective entrepreneurial managementstrategy, planning, risk management, and organization /
Hisrich, Robert D.
Effective entrepreneurial management
strategy, planning, risk management, and organization /[electronic resource] :by Robert D. Hisrich, Veland Ramadani. - Cham :Springer International Publishing :2017. - xviii, 230 p. :ill., digital ;24 cm. - Springer texts in business and economics,2192-4333. - Springer texts in business and economics..
Foundation of Entrepreneurial Management -- Entrepreneurial Business Planning -- Creativity, Innovation and Entrepreneurial Manager -- Entrepreneurial Risk Management -- Entrepreneurial Marketing Mix -- Organizing an Entrepreneurial Venture -- Raising Capital for the Entrepreneurial Path -- Entrepreneurial Business Growth -- E-Commerce Challenges and Entrepreneurial Manager -- Business Ethics, Social Responsibility and Entrepreneurial Manager -- Entrepreneurial Family Business and Succession Management.
This textbook provides a comprehensive overview of the essential issues in effective entrepreneurial management. It first introduces readers to the fundamentals of entrepreneurial management, the nature of entrepreneurial managers and business planning, before exploring the specific topics of creativity and innovation, risk management, entrepreneurial marketing and organization as well as financing. The authors then move to contemporary topics such as entrepreneurial growth strategies, e-commerce challenges, ethical and socially responsible entrepreneurial management, franchising, and managing entrepreneurial family ventures. Each chapter provides a case study and several practice-based examples to help explain the concepts. By providing a truly international approach, this text offers ample theoretical and empirical insights into entrepreneurship and small business management. It is a valuable and up-to-date resource for teachers and students of entrepreneurship.
ISBN: 9783319504674$q(electronic bk.)
Standard No.: 10.1007/978-3-319-50467-4doiSubjects--Topical Terms:
188101
Business.
LC Class. No.: HB615
Dewey Class. No.: 658.421
Effective entrepreneurial managementstrategy, planning, risk management, and organization /
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