國立高雄大學圖資館 |

Language: English

Back

The role of franchising on industry ...

Beere, Rosalind.

The role of franchising on industry evolutionassessing the emergence of franchising and its impact on structural change /

Record Type:	Electronic resources : Monograph/item
Title/Author:	The role of franchising on industry evolutionby Rosalind Beere.
Reminder of title:	assessing the emergence of franchising and its impact on structural change /
Author:	Beere, Rosalind.
Published:	Cham :Springer International Publishing :2017.
Description:	xiv, 224 p. :ill., digital ;24 cm.
Contained By:	Springer eBooks
Subject:	Business.
Online resource:	http://dx.doi.org/10.1007/978-3-319-49064-9
ISBN:	9783319490649$q(electronic bk.)

The role of franchising on industry evolutionassessing the emergence of franchising and its impact on structural change /
Beere, Rosalind.

The role of franchising on industry evolutionassessing the emergence of franchising and its impact on structural change /[electronic resource] :by Rosalind Beere. - Cham :Springer International Publishing :2017. - xiv, 224 p. :ill., digital ;24 cm.

Chapter 1 Franchising Overview -- Chapter 2 International Context -- Chapter 3 The Emergence of Franchising -- Chapter 4 The Impact of Franchising on Industry Evolution -- Chapter 5 Case Study of the Irish Fast Food/Quick Service Restaurant Industry -- Chapter 6 Case Study of the Irish Real Estate Industry -- Chapter 7 Franchising: From Industry Fragmentation to Consolidation -- Chapter 8 Conclusion.

The role of franchising on industry evolution is explored in this book both in terms of the emergence of franchising and its impact on industry structure. Examining literature and statistical information the first section provides an overview of franchising. The Role of Franchising on Industry Revolution then focuses on two core elements; the emergence or franchising and the contextual drivers prompting its adoption, and the impact of franchising on industry-level structural changes. Through two industry case studies, the author demonstrates how franchising has the ability to fundamentally transform an industry's structure from one of fragmentation to one of consolidation.

ISBN: 9783319490649$q(electronic bk.)

Standard No.: 10.1007/978-3-319-49064-9doiSubjects--Topical Terms:

188101
Business.

LC Class. No.: HF5429.23 / .B44 2017

Dewey Class. No.: 658.8708

The role of franchising on industry evolutionassessing the emergence of franchising and its impact on structural change /
LDR:02101nmm a2200313 a 4500 001 514884
003 DE-He213
005 20170511155449.0
006 m d
007 cr nn 008maaau
008 180126s2017 gw s 0 eng d
020 $a 9783319490649$q(electronic bk.)
020 $a 9783319490632$q(paper)
024 7 $a 10.1007/978-3-319-49064-9 $2 doi
035 $a 978-3-319-49064-9
040 $a GP $c GP
041 0 $a eng
050 4 $a HF5429.23 $b .B44 2017
072 7 $a KN $2 bicssc
072 7 $a BUS070000 $2 bisacsh
082 0 4 $a 658.8708 $2 23
090 $a HF5429.23 $b .B415 2017
100 1 $a Beere, Rosalind. $3 785105
245 1 4 $a The role of franchising on industry evolution $h [electronic resource] : $b assessing the emergence of franchising and its impact on structural change / $c by Rosalind Beere.
260 $a Cham : $b Springer International Publishing : $b Imprint: Palgrave Macmillan, $c 2017.
300 $a xiv, 224 p. : $b ill., digital ; $c 24 cm.
505 0 $a Chapter 1 Franchising Overview -- Chapter 2 International Context -- Chapter 3 The Emergence of Franchising -- Chapter 4 The Impact of Franchising on Industry Evolution -- Chapter 5 Case Study of the Irish Fast Food/Quick Service Restaurant Industry -- Chapter 6 Case Study of the Irish Real Estate Industry -- Chapter 7 Franchising: From Industry Fragmentation to Consolidation -- Chapter 8 Conclusion.
520 $a The role of franchising on industry evolution is explored in this book both in terms of the emergence of franchising and its impact on industry structure. Examining literature and statistical information the first section provides an overview of franchising. The Role of Franchising on Industry Revolution then focuses on two core elements; the emergence or franchising and the contextual drivers prompting its adoption, and the impact of franchising on industry-level structural changes. Through two industry case studies, the author demonstrates how franchising has the ability to fundamentally transform an industry's structure from one of fragmentation to one of consolidation.
650 0 $a Business. $3 188101
650 0 $a Franchises (Retail trade) $3 236101
650 1 4 $a Business and Management. $2 eflch $3 639169
650 2 4 $a Industries. $3 180066
710 2 $a SpringerLink (Online service) $3 273601
773 0 $t Springer eBooks
856 4 0 $u http://dx.doi.org/10.1007/978-3-319-49064-9
950 $a Business and Management (Springer-41169)