國立高雄大學圖資館 |

Language: English

Back

Global luxuryorganizational change a...

Donze, Pierre-Yves.

Global luxuryorganizational change and emerging markets since the 1970s /

Record Type:	Electronic resources : Monograph/item
Title/Author:	Global luxuryedited by Pierre-Yves Donze, Rika Fujioka.
Reminder of title:	organizational change and emerging markets since the 1970s /
other author:	Donze, Pierre-Yves.
Published:	Singapore :Springer Singapore :2018.
Description:	xix, 287 p. :ill., digital ;22 cm.
Contained By:	Springer eBooks
Subject:	Business.
Online resource:	http://dx.doi.org/10.1007/978-981-10-5236-1
ISBN:	9789811052361$q(electronic bk.)

Global luxuryorganizational change and emerging markets since the 1970s /
Global luxuryorganizational change and emerging markets since the 1970s /[electronic resource] :edited by Pierre-Yves Donze, Rika Fujioka. - Singapore :Springer Singapore :2018. - xix, 287 p. :ill., digital ;22 cm.

1. Introduction -- 2. The birth of luxury big business: LVMH, Richemont and Kering -- 3. Italian luxury goods industry on the move: SMEs and global value chains -- 4. Luxury brand outsiders: understanding the success of British and American Luxury Brands -- 5. Champagne, between Terroir and Luxury(1945-2014) -- 6. Christian Dior-New York: French Fashion in the Luxury US Market -- 7. The democratisation of luxury and the expansion of the Japanese market, 1960-2010 -- 8. How Duty-Free Shops and Department Stores Expanded the Luxury Market in South Korea, 1980-2010 -- 9. How to enter the Chinese luxury market? The example of Swatch Group -- 10. Crafting Time, Making Luxury: The Heritage System and Artisan Revival in the Swiss Watch Industry (1975-2015) -- 11. Luxury brands and public museums: from anniversary exhibitions to co-branding -- 12. "Exclusively for the happy few": Luxury hotels and globalisation: the emergence of a new sector(1980-2010)? -- 13. The Survival Strategy of Japanese Kimono Industry -- 14. Conclusions.

This book explores the luxury industry and how it has undoubtedly been one of the fastest-growing sectors since the 1970s, and one in which Europe has managed to strengthen its competitiveness in the world market. While many aspects of globalization remain abstract and intangible, the luxury industry has created markets where previously there were none, by educating Japanese about the history of French handbags, Chinese about the finest wines, and setting global standards for an elite, inspirational lifestyle. In this edited volume, a wide range of scholars comes together to analyze the history of the business and the innovations in management and marketing that have emerged from it. Invaluable for scholars, industry figures, and dilettantes alike, it will define the field of study for years to come.

ISBN: 9789811052361$q(electronic bk.)

Standard No.: 10.1007/978-981-10-5236-1doiSubjects--Topical Terms:

188101
Business.

LC Class. No.: HF5415 / .G563 2018

Dewey Class. No.: 658.8

Global luxuryorganizational change and emerging markets since the 1970s /
LDR:02869nmm a2200325 a 4500 001 528517
003 DE-He213
005 20180611140921.0
006 m d
007 cr nn 008maaau
008 181030s2018 si s 0 eng d
020 $a 9789811052361$q(electronic bk.)
020 $a 9789811052354$q(paper)
024 7 $a 10.1007/978-981-10-5236-1 $2 doi
035 $a 978-981-10-5236-1
040 $a GP $c GP
041 0 $a eng
050 4 $a HF5415 $b .G563 2018
072 7 $a KJS $2 bicssc
072 7 $a KJSM $2 bicssc
072 7 $a BUS043000 $2 bisacsh
082 0 4 $a 658.8 $2 23
090 $a HF5415 $b .G562 2018
245 0 0 $a Global luxury $h [electronic resource] : $b organizational change and emerging markets since the 1970s / $c edited by Pierre-Yves Donze, Rika Fujioka.
260 $a Singapore : $b Springer Singapore : $b Imprint: Palgrave, $c 2018.
300 $a xix, 287 p. : $b ill., digital ; $c 22 cm.
505 0 $a 1. Introduction -- 2. The birth of luxury big business: LVMH, Richemont and Kering -- 3. Italian luxury goods industry on the move: SMEs and global value chains -- 4. Luxury brand outsiders: understanding the success of British and American Luxury Brands -- 5. Champagne, between Terroir and Luxury(1945-2014) -- 6. Christian Dior-New York: French Fashion in the Luxury US Market -- 7. The democratisation of luxury and the expansion of the Japanese market, 1960-2010 -- 8. How Duty-Free Shops and Department Stores Expanded the Luxury Market in South Korea, 1980-2010 -- 9. How to enter the Chinese luxury market? The example of Swatch Group -- 10. Crafting Time, Making Luxury: The Heritage System and Artisan Revival in the Swiss Watch Industry (1975-2015) -- 11. Luxury brands and public museums: from anniversary exhibitions to co-branding -- 12. "Exclusively for the happy few": Luxury hotels and globalisation: the emergence of a new sector(1980-2010)? -- 13. The Survival Strategy of Japanese Kimono Industry -- 14. Conclusions.
520 $a This book explores the luxury industry and how it has undoubtedly been one of the fastest-growing sectors since the 1970s, and one in which Europe has managed to strengthen its competitiveness in the world market. While many aspects of globalization remain abstract and intangible, the luxury industry has created markets where previously there were none, by educating Japanese about the history of French handbags, Chinese about the finest wines, and setting global standards for an elite, inspirational lifestyle. In this edited volume, a wide range of scholars comes together to analyze the history of the business and the innovations in management and marketing that have emerged from it. Invaluable for scholars, industry figures, and dilettantes alike, it will define the field of study for years to come.
650 0 $a Business. $3 188101
650 0 $a Globalization. $3 190682
650 0 $a Leadership. $3 187557
650 0 $a Marketing. $3 182957
650 0 $a Markets. $3 183430
650 1 4 $a Business and Management. $2 eflch $3 639169
650 2 4 $a Emerging Markets/Globalization. $3 557943
650 2 4 $a Business Strategy/Leadership. $3 524336
700 1 $a Donze, Pierre-Yves. $3 800971
700 1 $a Fujioka, Rika. $3 643080
710 2 $a SpringerLink (Online service) $3 273601
773 0 $t Springer eBooks
856 4 0 $u http://dx.doi.org/10.1007/978-981-10-5236-1
950 $a Business and Management (Springer-41169)