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Escalation of commitment in internat...

Rober, Bjorn.

Escalation of commitment in internationalization processesthe role of bounded rationality in the Uppsala Model /

紀錄類型:	書目-電子資源 : Monograph/item
正題名/作者:	Escalation of commitment in internationalization processesby Bjorn Rober.
其他題名:	the role of bounded rationality in the Uppsala Model /
作者:	Rober, Bjorn.
出版者:	Cham :Springer International Publishing :2018.
面頁冊數:	xvii, 194 p. :ill., digital ;24 cm.
Contained By:	Springer eBooks
標題:	Decision making.
電子資源:	http://dx.doi.org/10.1007/978-3-319-69102-2
ISBN:	9783319691022$q(electronic bk.)

Escalation of commitment in internationalization processesthe role of bounded rationality in the Uppsala Model /
Rober, Bjorn.

Escalation of commitment in internationalization processesthe role of bounded rationality in the Uppsala Model /[electronic resource] :by Bjorn Rober. - Cham :Springer International Publishing :2018. - xvii, 194 p. :ill., digital ;24 cm. - MIR series in international business,2511-2244. - MIR series in international business..

Chapter 1: Bounded Rationality and Internationalization Process Research: An Introduction -- Chapter 2: Rationality as the Basic Criterion for the Evaluation of Judgment and Decision-Making Processes -- Chapter 3: Escalation of Commitment in Internationalization Processes -- Chapter 4: Empirical Analysis of Escalation of Commitment in Internationalization Process Decision-Making -- Chapter 5: Disparity between Theory and Practice in Internationalization Process Research: Lessons Learned.

This unique book on international business presents a critical review of the role of bounded rationality in internationalization process (IP) research. Corporate internationalization processes have been a subject of scientific debate for several decades. However, it is questionable whether behavioral research insights are sufficiently acknowledged in this academic discipline. Against this backdrop, the author critically assesses the behavioral assumptions of the Uppsala Model, which is commonly considered to be the pivotal approach in internationalization process research.

ISBN: 9783319691022$q(electronic bk.)

Standard No.: 10.1007/978-3-319-69102-2doiSubjects--Topical Terms:

183849
Decision making.

LC Class. No.: HD30.23

Dewey Class. No.: 658.403

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