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Information and Communication Technologies in tourism 2018proceedings of the International Conference in Jonkoping, Sweden, January 24-26, 2018 /
Record Type:
Electronic resources : Monograph/item
Title/Author:
Information and Communication Technologies in tourism 2018edited by Brigitte Stangl, Juho Pesonen.
Reminder of title:
proceedings of the International Conference in Jonkoping, Sweden, January 24-26, 2018 /
other author:
Stangl, Brigitte.
corporate name:
Published:
Cham :Springer International Publishing :2018.
Description:
xiv, 542 p. :ill., digital ;24 cm.
Contained By:
Springer eBooks
Subject:
TourismCongresses.Data processing
Online resource:
http://dx.doi.org/10.1007/978-3-319-72923-7
ISBN:
9783319729237$q(electronic bk.)
Information and Communication Technologies in tourism 2018proceedings of the International Conference in Jonkoping, Sweden, January 24-26, 2018 /
Information and Communication Technologies in tourism 2018
proceedings of the International Conference in Jonkoping, Sweden, January 24-26, 2018 /[electronic resource] :edited by Brigitte Stangl, Juho Pesonen. - Cham :Springer International Publishing :2018. - xiv, 542 p. :ill., digital ;24 cm.
This book presents the latest research into the application of information and communication technologies within the travel and tourism sectors. Readers will find insightful contributions on a wide range of topics, including digital marketing, social media and online travel reviews, mobile computing, augmented and virtual reality, gamification, recommender systems, electronic distribution, online education and learning, and the sharing economy. Particular attention is devoted to the actual and potential impact of big data, and the development and implementation of digital strategies, including digital marketing and the digital economy. In addition to the description of research advances and innovative concepts, a number of informative case studies are presented. The contents of the book are based on the 2018 ENTER eTourism conference, held in Jonkoping, Sweden. The volume will appeal to all academics and practitioners with an interest in the most recent developments in eTourism.
ISBN: 9783319729237$q(electronic bk.)
Standard No.: 10.1007/978-3-319-72923-7doiSubjects--Topical Terms:
456582
Tourism
--Data processing--Congresses.
LC Class. No.: G154.9 / .I584 2018
Dewey Class. No.: 338.4791
Information and Communication Technologies in tourism 2018proceedings of the International Conference in Jonkoping, Sweden, January 24-26, 2018 /
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This book presents the latest research into the application of information and communication technologies within the travel and tourism sectors. Readers will find insightful contributions on a wide range of topics, including digital marketing, social media and online travel reviews, mobile computing, augmented and virtual reality, gamification, recommender systems, electronic distribution, online education and learning, and the sharing economy. Particular attention is devoted to the actual and potential impact of big data, and the development and implementation of digital strategies, including digital marketing and the digital economy. In addition to the description of research advances and innovative concepts, a number of informative case studies are presented. The contents of the book are based on the 2018 ENTER eTourism conference, held in Jonkoping, Sweden. The volume will appeal to all academics and practitioners with an interest in the most recent developments in eTourism.
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based on 0 review(s)
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000000151437
電子館藏
1圖書
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EB G154.9 .I61 2018 2018
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1 records • Pages 1 •
1
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http://dx.doi.org/10.1007/978-3-319-72923-7
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