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Mixed-race politics and neoliberal m...

Ahn, Ji-Hyun.

Mixed-race politics and neoliberal multiculturalism in South Korean media

Record Type:	Electronic resources : Monograph/item
Title/Author:	Mixed-race politics and neoliberal multiculturalism in South Korean mediaby Ji-Hyun Ahn.
Author:	Ahn, Ji-Hyun.
Published:	Cham :Springer International Publishing :2018.
Description:	xvii, 231 p. :ill., digital ;22 cm.
Contained By:	Springer eBooks
Subject:	Racially mixed people in popular cultureKorea (South)
Subject:	Korea (South)
Online resource:	http://dx.doi.org/10.1007/978-3-319-65774-5
ISBN:	9783319657745$q(electronic bk.)

Mixed-race politics and neoliberal multiculturalism in South Korean media
Ahn, Ji-Hyun.

Mixed-race politics and neoliberal multiculturalism in South Korean media[electronic resource] /by Ji-Hyun Ahn. - Cham :Springer International Publishing :2018. - xvii, 231 p. :ill., digital ;22 cm. - East Asian popular culture. - East Asian popular culture..

Chapter 1. Introduction -- Chapter 2. The New Face of Korea -- Chapter 3. From National Threat to National Hero -- Chapter 4. Consuming Cosmopolitan White(ness) -- Chapter 5. Televising the Making of Neoliberal Multicultural Family -- Chapter 6. This is (Not) Our Multicultural Future.

This book studies how the increase of visual representation of mixed-race Koreans formulates a particular racial project in contemporary South Korean media. It explores the moments of ruptures and disjuncture that biracial bodies bring to the formation of neoliberal multiculturalism, a South Korean national racial project that re-aligns racial lines under the nation's neoliberal transformation. Specifically, Ji-Hyun Ahn examines four televised racial moments that demonstrate particular aspects of neoliberal multiculturalism by demanding distinct ways of re-imagining what it means to be Korean in the contemporary era of globalization. Taking a critical media/cultural studies approach, Ahn engages with materials from archives, the popular press, policy documents, television commercials, and television programs as an inter-textual network that actively negotiates and formulates a new racialized national identity. In doing so, the book provides a rich analysis of the ongoing struggle over racial reconfiguration in South Korean popular media, advancing an emerging scholarly discussion on race as a leading factor of social change in South Korea.

ISBN: 9783319657745$q(electronic bk.)

Standard No.: 10.1007/978-3-319-65774-5doiSubjects--Topical Terms:

803668
Racially mixed people in popular culture
--Korea (South)Subjects--Geographical Terms:

298084
Korea (South)

LC Class. No.: HM1271 / .A37 2018

Dewey Class. No.: 305.80095195

Mixed-race politics and neoliberal multiculturalism in South Korean media
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520 $a This book studies how the increase of visual representation of mixed-race Koreans formulates a particular racial project in contemporary South Korean media. It explores the moments of ruptures and disjuncture that biracial bodies bring to the formation of neoliberal multiculturalism, a South Korean national racial project that re-aligns racial lines under the nation's neoliberal transformation. Specifically, Ji-Hyun Ahn examines four televised racial moments that demonstrate particular aspects of neoliberal multiculturalism by demanding distinct ways of re-imagining what it means to be Korean in the contemporary era of globalization. Taking a critical media/cultural studies approach, Ahn engages with materials from archives, the popular press, policy documents, television commercials, and television programs as an inter-textual network that actively negotiates and formulates a new racialized national identity. In doing so, the book provides a rich analysis of the ongoing struggle over racial reconfiguration in South Korean popular media, advancing an emerging scholarly discussion on race as a leading factor of social change in South Korea.
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