國立高雄大學圖資館 |

Language: English

Back

The disappearance of Hong Kong in co...

SpringerLink (Online service)

The disappearance of Hong Kong in comics, advertising and graphic design

Record Type:	Electronic resources : Monograph/item
Title/Author:	The disappearance of Hong Kong in comics, advertising and graphic designby Wendy Siuyi Wong.
Author:	Wong, Wendy Siuyi.
Published:	Cham :Springer International Publishing :2018.
Description:	xix, 245 p. :ill. (some col.), digital ;23 cm.
Contained By:	Springer eBooks
Subject:	Group identityChina
Online resource:	https://doi.org/10.1007/978-3-319-92096-2
ISBN:	9783319920962$q(electronic bk.)

The disappearance of Hong Kong in comics, advertising and graphic design
Wong, Wendy Siuyi.

The disappearance of Hong Kong in comics, advertising and graphic design[electronic resource] /by Wendy Siuyi Wong. - Cham :Springer International Publishing :2018. - xix, 245 p. :ill. (some col.), digital ;23 cm. - East Asian popular culture. - East Asian popular culture..

1. Introduction: The unveiling of the disappearance -- 2. Tracing the origins of Hong Kong manhua: A case of culture of disappearance -- 3. Reinventing Hong Kong manhua: A case of the non-appearance -- 4. A history of Hong Kong comics in film adaptations: The appearance of self-identities -- 5. Construction of Hong Kong modern living: Household product and appliance advertisements in the pre-television era -- 6. Reconfiguring a new tradition of ideal family size: A case study of the Family Planning Association of Hong Kong, 1977-1982 -- 7. Transitory identity of Hong Kong: A Reading of Cathay Pacific Airways Television Commercials -- 8. Negotiating the marginalized identity of Hong Kong: A case in graphic design -- 9. An international design identity of Hong Kong: Colonization, decolonization, and recolonization -- 10. Not the same: Rethinking Chineseness in a global context through poster design.

This book examines Hong Kong's struggle against the disappearance of its unique identity under the historical challenges of colonialism, in addition to the more recent reimposition of Chinese authoritarian government control, as reflected in three under-researched forms of visual media: comics, advertising and graphic design. Each section of the book focuses on one of these three forms, and each chapter focuses on one stage of Hong Kong's changing cultural identity. The articulative position of this book is on studies of visual cultural history and media communication. Its case studies will broaden readers' own cultural knowledge for a more international understanding. The Disappearance of Hong Kong in Comics, Advertising and Graphic Design advances the development of its three key subjects in terms of identity, communication and cultural politics, aiming to reach a wide range of multidisciplinary readers.

ISBN: 9783319920962$q(electronic bk.)

Standard No.: 10.1007/978-3-319-92096-2doiSubjects--Topical Terms:

824808
Group identity
--China

LC Class. No.: NC998.6 / .W66 2018

Dewey Class. No.: 740.95125

The disappearance of Hong Kong in comics, advertising and graphic design
LDR:02891nmm a2200337 a 4500 001 545768
003 DE-He213
005 20190325120503.0
006 m d
007 cr nn 008maaau
008 190530s2018 gw s 0 eng d
020 $a 9783319920962$q(electronic bk.)
020 $a 9783319920955$q(paper)
024 7 $a 10.1007/978-3-319-92096-2 $2 doi
035 $a 978-3-319-92096-2
040 $a GP $c GP
041 0 $a eng
050 4 $a NC998.6 $b .W66 2018
072 7 $a JFC $2 bicssc
072 7 $a SOC000000 $2 bisacsh
072 7 $a JBCC $2 thema
082 0 4 $a 740.95125 $2 23
090 $a NC998.6 $b .W872 2018
100 1 $a Wong, Wendy Siuyi. $3 824807
245 1 4 $a The disappearance of Hong Kong in comics, advertising and graphic design $h [electronic resource] / $c by Wendy Siuyi Wong.
260 $a Cham : $b Springer International Publishing : $b Imprint: Palgrave Macmillan, $c 2018.
300 $a xix, 245 p. : $b ill. (some col.), digital ; $c 23 cm.
490 1 $a East Asian popular culture
505 0 $a 1. Introduction: The unveiling of the disappearance -- 2. Tracing the origins of Hong Kong manhua: A case of culture of disappearance -- 3. Reinventing Hong Kong manhua: A case of the non-appearance -- 4. A history of Hong Kong comics in film adaptations: The appearance of self-identities -- 5. Construction of Hong Kong modern living: Household product and appliance advertisements in the pre-television era -- 6. Reconfiguring a new tradition of ideal family size: A case study of the Family Planning Association of Hong Kong, 1977-1982 -- 7. Transitory identity of Hong Kong: A Reading of Cathay Pacific Airways Television Commercials -- 8. Negotiating the marginalized identity of Hong Kong: A case in graphic design -- 9. An international design identity of Hong Kong: Colonization, decolonization, and recolonization -- 10. Not the same: Rethinking Chineseness in a global context through poster design.
520 $a This book examines Hong Kong's struggle against the disappearance of its unique identity under the historical challenges of colonialism, in addition to the more recent reimposition of Chinese authoritarian government control, as reflected in three under-researched forms of visual media: comics, advertising and graphic design. Each section of the book focuses on one of these three forms, and each chapter focuses on one stage of Hong Kong's changing cultural identity. The articulative position of this book is on studies of visual cultural history and media communication. Its case studies will broaden readers' own cultural knowledge for a more international understanding. The Disappearance of Hong Kong in Comics, Advertising and Graphic Design advances the development of its three key subjects in terms of identity, communication and cultural politics, aiming to reach a wide range of multidisciplinary readers.
650 0 $a Group identity $z China $z Hong Kong. $3 824808
650 0 $a Comic books, strips, etc $z China $z Hong Kong. $3 824809
650 0 $a Advertising $z China $z Hong Kong. $3 824810
650 0 $a Graphic arts $z China $z Hong Kong. $3 824811
650 0 $a Art and society $z China $z Hong Kong. $3 824812
650 1 4 $a Asian Culture. $3 744825
650 2 4 $a Popular Culture. $3 763075
650 2 4 $a Media and Communication. $3 742407
650 2 4 $a Graphic Design. $3 273625
710 2 $a SpringerLink (Online service) $3 273601
773 0 $t Springer eBooks
830 0 $a East Asian popular culture. $3 750238
856 4 0 $u https://doi.org/10.1007/978-3-319-92096-2
950 $a Literature, Cultural and Media Studies (Springer-41173)