國立高雄大學圖資館 |

Language: English

Back

Create and deliver a killer product ...

Santolalla, Oscar.

Create and deliver a killer product demotips and tricks to wow your customers /

Record Type:	Electronic resources : Monograph/item
Title/Author:	Create and deliver a killer product demoby Oscar Santolalla.
Reminder of title:	tips and tricks to wow your customers /
Author:	Santolalla, Oscar.
Published:	Berkeley, CA :Apress :2019.
Description:	xii, 91 p. :ill., digital ;24 cm.
Contained By:	Springer eBooks
Subject:	Product demonstrations.
Online resource:	https://doi.org/10.1007/978-1-4842-3954-4
ISBN:	9781484239544$q(electronic bk.)

Create and deliver a killer product demotips and tricks to wow your customers /
Santolalla, Oscar.

Create and deliver a killer product demotips and tricks to wow your customers /[electronic resource] :by Oscar Santolalla. - Berkeley, CA :Apress :2019. - xii, 91 p. :ill., digital ;24 cm.

Chapter 1: Introduction -- Chapter 2: Killer Product Demos -- Chapter 3: How to Craft Your Demo -- Chapter 4: Unique Demo Structures and Timelines -- Chapter 5: Create a Wow Moment -- Chapter 6: Dissection of Amazing Product Demos -- Chapter 7: Preparation -- Chapter 8: How to Avoid Common Glitches -- Chapter 9: Weapons for Delivering Effective Technical Presentations -- Chapter 10: Trends in Technology -- Chapter 11: Demo Your Product. Sell a Dream -- Appendix A: Structure of a Product Demo Template -- Appendix B: 5 Steps to Create a WOW Moment Template -- Appendix C: Product Demo Success Checklist.

Create great product demos and sell more of your product with the strategies and inspiration in this book. Insightful interviews are presented with professionals who are giving killer product demos in several types of businesses today. The strategies taught in this book are based on the analysis of product demos that made history and brought millions to their companies (Apple, Intel, Microsoft, Tesla, and more) Every day thousands of companies give demos to sell their products. In pre-sales for enterprise software a bad demo can make your product look too complex to the point where decision makers won't buy it. In Software-as-a-Service (SaaS) you need to quickly convert signups into active and paying users. At a product launch event you want a perfect demo that is both persuasive and memorable. Remember Steve Jobs? What You'll Learn: Apply a simple step-by-step method to create effective product demonstrations Know the 5 steps to create a wow moment Study the first exhaustive analysis of product demos that made history: Douglas Engelbart's Mother of All Demos; Steve Job's Macintosh, iPod, and iPhone; and many more Avoid common mistakes and maximize your presence as a technical presenter Align your demo with your sales process in enterprise software, Software-as-a-Service (SaaS), mobile apps, etc. Be aware of trends in technology for product demos.

ISBN: 9781484239544$q(electronic bk.)

Standard No.: 10.1007/978-1-4842-3954-4doiSubjects--Topical Terms:

837102
Product demonstrations.

LC Class. No.: HF5438.8.P74 / S268 2019

Dewey Class. No.: 658.85

Create and deliver a killer product demotips and tricks to wow your customers /
LDR:02991nmm a2200325 a 4500 001 555089
003 DE-He213
005 20190621115325.0
006 m d
007 cr nn 008maaau
008 191121s2019 cau s 0 eng d
020 $a 9781484239544$q(electronic bk.)
020 $a 9781484239537$q(paper)
024 7 $a 10.1007/978-1-4842-3954-4 $2 doi
035 $a 978-1-4842-3954-4
040 $a GP $c GP
041 0 $a eng
050 4 $a HF5438.8.P74 $b S268 2019
072 7 $a KJSP $2 bicssc
072 7 $a BUS052000 $2 bisacsh
072 7 $a KJSP $2 thema
082 0 4 $a 658.85 $2 23
090 $a HF5438.8.P74 $b S237 2019
100 1 $a Santolalla, Oscar. $3 837101
245 1 0 $a Create and deliver a killer product demo $h [electronic resource] : $b tips and tricks to wow your customers / $c by Oscar Santolalla.
260 $a Berkeley, CA : $b Apress : $b Imprint: Apress, $c 2019.
300 $a xii, 91 p. : $b ill., digital ; $c 24 cm.
505 0 $a Chapter 1: Introduction -- Chapter 2: Killer Product Demos -- Chapter 3: How to Craft Your Demo -- Chapter 4: Unique Demo Structures and Timelines -- Chapter 5: Create a Wow Moment -- Chapter 6: Dissection of Amazing Product Demos -- Chapter 7: Preparation -- Chapter 8: How to Avoid Common Glitches -- Chapter 9: Weapons for Delivering Effective Technical Presentations -- Chapter 10: Trends in Technology -- Chapter 11: Demo Your Product. Sell a Dream -- Appendix A: Structure of a Product Demo Template -- Appendix B: 5 Steps to Create a WOW Moment Template -- Appendix C: Product Demo Success Checklist.
520 $a Create great product demos and sell more of your product with the strategies and inspiration in this book. Insightful interviews are presented with professionals who are giving killer product demos in several types of businesses today. The strategies taught in this book are based on the analysis of product demos that made history and brought millions to their companies (Apple, Intel, Microsoft, Tesla, and more) Every day thousands of companies give demos to sell their products. In pre-sales for enterprise software a bad demo can make your product look too complex to the point where decision makers won't buy it. In Software-as-a-Service (SaaS) you need to quickly convert signups into active and paying users. At a product launch event you want a perfect demo that is both persuasive and memorable. Remember Steve Jobs? What You'll Learn: Apply a simple step-by-step method to create effective product demonstrations Know the 5 steps to create a wow moment Study the first exhaustive analysis of product demos that made history: Douglas Engelbart's Mother of All Demos; Steve Job's Macintosh, iPod, and iPhone; and many more Avoid common mistakes and maximize your presence as a technical presenter Align your demo with your sales process in enterprise software, Software-as-a-Service (SaaS), mobile apps, etc. Be aware of trends in technology for product demos.
650 0 $a Product demonstrations. $3 837102
650 1 4 $a Corporate Communication/Public Relations. $3 737145
650 2 4 $a Software Management. $3 715554
650 2 4 $a Branding. $3 779366
710 2 $a SpringerLink (Online service) $3 273601
773 0 $t Springer eBooks
856 4 0 $u https://doi.org/10.1007/978-1-4842-3954-4
950 $a Business and Management (Springer-41169)