Language:
English
繁體中文
Help
圖資館首頁
Login
Back
Switch To:
Labeled
|
MARC Mode
|
ISBD
Narrative by NumbersHow to Tell Powe...
~
Knowles, Sam,
Narrative by NumbersHow to Tell Powerful and Purposeful Stories with Data /
Record Type:
Electronic resources : Monograph/item
Title/Author:
Narrative by NumbersSam Knowles.
Reminder of title:
How to Tell Powerful and Purposeful Stories with Data /
Author:
Knowles, Sam,
Published:
London :Routledge,2018.
Description:
1 online resource (xii, 164 p.)
Subject:
Business communication.
Online resource:
https://www.taylorfrancis.com/books/9781351137225
ISBN:
9781351137225 (ebk.)
Narrative by NumbersHow to Tell Powerful and Purposeful Stories with Data /
Knowles, Sam,
Narrative by Numbers
How to Tell Powerful and Purposeful Stories with Data /[electronic resource] :Sam Knowles. - London :Routledge,2018. - 1 online resource (xii, 164 p.)
chapter 1 The Two Skills Everyone Needs Today / Sam Knowles --
"As jobs become increasingly similar, there are two skills that everyone needs if theyre going to thrive. These are the ability to interrogate and make sense of data, and the ability to use insights extracted from data to persuade others to act. Analytics + storytelling = influence.Humans are hardwired to respond to stories and story structure. Stories are how we make sense of and navigate the world. We respond best to stories that are based on evidence. But storytellers need to use data as the foundation of stories, not as the actual stories themselves. To be truly impactful, rational facts need to be presented with a veneerof emotion.The Big Data revolution means more data is available than ever. The trouble is, most people arent very numerate or good at statistics. Many find it hard to look at data and extract insights. Meanwhile, those for whom numbers hold no fear dont always make the best storytellers. They mistakenly believe they need to prove their point by showing their workings.There are some simple and effective rules of data-driven storytelling that help everyone tell more compelling, evidence-based stories, whoever they need to convince. Narrative by Numbers shows you how."--Provided by publisher.
ISBN: 9781351137225 (ebk.)Subjects--Topical Terms:
199978
Business communication.
LC Class. No.: HF5718 / .K69 2018eb
Dewey Class. No.: 808.06/665
Narrative by NumbersHow to Tell Powerful and Purposeful Stories with Data /
LDR
:02430cmm a2200229 a 4500
001
584289
005
20201230144554.0
006
m o d
007
cr cn
008
210202s2018 enka ob 000 0 eng d
020
$a
9781351137225 (ebk.)
020
$a
9780815353140 (pbk.)
020
$a
9780815353157 (hbk.)
035
$a
1091218129
040
$a
OCoLC-P
$b
eng
$e
pn
$c
OCoLC-P
050
0 0
$a
HF5718
$b
.K69 2018eb
082
0 0
$a
808.06/665
$2
23
100
1
$a
Knowles, Sam,
$e
author.
$3
875218
245
1 0
$a
Narrative by Numbers
$h
[electronic resource] :
$b
How to Tell Powerful and Purposeful Stories with Data /
$c
Sam Knowles.
260
$a
London :
$b
Routledge,
$c
2018.
300
$a
1 online resource (xii, 164 p.)
505
0 0
$t
chapter 1 The Two Skills Everyone Needs Today /
$r
Sam Knowles --
$t
chapter 2 Keep it Simple /
$r
Sam Knowles --
$t
chapter 3 Find and Use Only Relevant Data /
$r
Sam Knowles --
$t
chapter 4 The Four Es Of Effective Storytelling /
$r
Sam Knowles --
$t
chapter 5 Beware the Curse of Knowledge /
$r
Sam Knowles --
$t
chapter 6 Talk Human /
$r
Sam Knowles --
$t
chapter 7 Five Gods of Data-Driven Storytelling /
$r
Sam Knowles --
$t
chapter 8 Why Facts Matter More Than Ever /
$r
Sam Knowles.
520
2
$a
"As jobs become increasingly similar, there are two skills that everyone needs if theyre going to thrive. These are the ability to interrogate and make sense of data, and the ability to use insights extracted from data to persuade others to act. Analytics + storytelling = influence.Humans are hardwired to respond to stories and story structure. Stories are how we make sense of and navigate the world. We respond best to stories that are based on evidence. But storytellers need to use data as the foundation of stories, not as the actual stories themselves. To be truly impactful, rational facts need to be presented with a veneerof emotion.The Big Data revolution means more data is available than ever. The trouble is, most people arent very numerate or good at statistics. Many find it hard to look at data and extract insights. Meanwhile, those for whom numbers hold no fear dont always make the best storytellers. They mistakenly believe they need to prove their point by showing their workings.There are some simple and effective rules of data-driven storytelling that help everyone tell more compelling, evidence-based stories, whoever they need to convince. Narrative by Numbers shows you how."--Provided by publisher.
650
0
$a
Business communication.
$3
199978
650
0
$a
Communicative competence.
$3
180470
650
0
$a
Narration (Rhetoric)
$3
176844
650
0
$a
Business ethics.
$3
183630
650
0
$a
Environmental policy.
$3
183551
650
0
$a
Industrial management
$x
Environmental aspects.
$3
200433
650
0
$a
Social responsibility of business.
$3
200434
856
4 0
$u
https://www.taylorfrancis.com/books/9781351137225
based on 0 review(s)
ALL
電子館藏
Items
1 records • Pages 1 •
1
Inventory Number
Location Name
Item Class
Material type
Call number
Usage Class
Loan Status
No. of reservations
Opac note
Attachments
000000188760
電子館藏
1圖書
電子書
EB HF5718 .K69 2018eb 2018
一般使用(Normal)
On shelf
0
1 records • Pages 1 •
1
Multimedia
Multimedia file
https://www.taylorfrancis.com/books/9781351137225
Reviews
Add a review
and share your thoughts with other readers
Export
pickup library
Processing
...
Change password
Login