國立高雄大學圖資館 |

Language: English

Back

The great facilitatorreflections on ...

Babin, Barry J.

The great facilitatorreflections on the contributions of Joseph F. Hair, Jr. to marketing and business research /

Record Type:	Electronic resources : Monograph/item
Title/Author:	The great facilitatoredited by Barry J. Babin, Marko Sarstedt.
Reminder of title:	reflections on the contributions of Joseph F. Hair, Jr. to marketing and business research /
other author:	Hair, Joseph F.
Published:	Cham :Springer International Publishing :2019.
Description:	viii, 212 p. :ill., digital ;24 cm.
Contained By:	Springer Nature eBook
Subject:	Marketing research.
Online resource:	https://doi.org/10.1007/978-3-030-06031-2
ISBN:	9783030060312$q(electronic bk.)

The great facilitatorreflections on the contributions of Joseph F. Hair, Jr. to marketing and business research /
The great facilitatorreflections on the contributions of Joseph F. Hair, Jr. to marketing and business research /[electronic resource] :edited by Barry J. Babin, Marko Sarstedt. - Cham :Springer International Publishing :2019. - viii, 212 p. :ill., digital ;24 cm.

Colleague, Mentor, and Leader -- DBA -- Coauthor -- Global Scholar.

This commemorative volume honors the contributions of Prof. Joseph F. Hair, Jr., who through his writings, leadership and mentoring has had a profound influence on marketing and other fields of business research. He is widely known for sidestepping mathematically complex ways of teaching statistical approaches with an eye toward making the tools accessible to the average behavioral researcher. Joe is also a bona fide researcher whose work has had a massive impact on marketing and business research in general. The book provides revealing insights on his works and acknowledges his role as an outstanding teacher and mentor who has shaped generations of researchers.

ISBN: 9783030060312$q(electronic bk.)

Standard No.: 10.1007/978-3-030-06031-2doiSubjects--Topical Terms:

200345
Marketing research.

LC Class. No.: HF5415.2 / .G74 2019

Dewey Class. No.: 658.83

The great facilitatorreflections on the contributions of Joseph F. Hair, Jr. to marketing and business research /
LDR:01832nmm a2200337 a 4500 001 586643
003 DE-He213
005 20200630114811.0
006 m d
007 cr nn 008maaau
008 210326s2019 sz s 0 eng d
020 $a 9783030060312$q(electronic bk.)
020 $a 9783030060305$q(paper)
024 7 $a 10.1007/978-3-030-06031-2 $2 doi
035 $a 978-3-030-06031-2
040 $a GP $c GP
041 0 $a eng
050 4 $a HF5415.2 $b .G74 2019
072 7 $a KJS $2 bicssc
072 7 $a BUS043000 $2 bisacsh
072 7 $a KJS $2 thema
072 7 $a KJSM $2 thema
082 0 4 $a 658.83 $2 23
090 $a HF5415.2 $b .G786 2019
245 0 4 $a The great facilitator $h [electronic resource] : $b reflections on the contributions of Joseph F. Hair, Jr. to marketing and business research / $c edited by Barry J. Babin, Marko Sarstedt.
260 $a Cham : $b Springer International Publishing : $b Imprint: Springer, $c 2019.
300 $a viii, 212 p. : $b ill., digital ; $c 24 cm.
505 0 $a Colleague, Mentor, and Leader -- DBA -- Coauthor -- Global Scholar.
520 $a This commemorative volume honors the contributions of Prof. Joseph F. Hair, Jr., who through his writings, leadership and mentoring has had a profound influence on marketing and other fields of business research. He is widely known for sidestepping mathematically complex ways of teaching statistical approaches with an eye toward making the tools accessible to the average behavioral researcher. Joe is also a bona fide researcher whose work has had a massive impact on marketing and business research in general. The book provides revealing insights on his works and acknowledges his role as an outstanding teacher and mentor who has shaped generations of researchers.
650 0 $a Marketing research. $3 200345
650 0 $a Business $x Research. $3 204934
650 1 4 $a Marketing. $3 182957
650 2 4 $a Management Education. $3 773680
650 2 4 $a Research Skills. $3 815935
700 1 $a Hair, Joseph F. $3 185401
700 1 $a Babin, Barry J. $3 266409
700 1 $a Sarstedt, Marko. $3 510539
710 2 $a SpringerLink (Online service) $3 273601
773 0 $t Springer Nature eBook
856 4 0 $u https://doi.org/10.1007/978-3-030-06031-2
950 $a Business and Management (SpringerNature-41169)