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International business and emerging ...

Marinov, Marin A.

International business and emerging economy firms.Volume I,Universal issues and the Chinese perspective

Record Type:	Electronic resources : Monograph/item
Title/Author:	International business and emerging economy firms.edited by Marin A. Marinov ... [et al.].
remainder title:	Universal issues and the Chinese perspective
other author:	Marinov, Marin A.
Published:	Cham :Springer International Publishing :2020.
Description:	xvii, 259 p. :ill., digital ;24 cm.
Contained By:	Springer Nature eBook
Subject:	International business enterprises.
Online resource:	https://doi.org/10.1007/978-3-030-24482-8
ISBN:	9783030244828$q(electronic bk.)

International business and emerging economy firms.Volume I,Universal issues and the Chinese perspective
International business and emerging economy firms.Volume I,Universal issues and the Chinese perspective[electronic resource] /Universal issues and the Chinese perspectiveedited by Marin A. Marinov ... [et al.]. - Cham :Springer International Publishing :2020. - xvii, 259 p. :ill., digital ;24 cm. - Palgrave studies of internationalization in emerging markets,2662-1185. - Palgrave studies of internationalization in emerging markets..

1. International Business and Emerging Economy Firms: Present Characteristics and Future Trends; Marin A. Marinov, Svetla T. Marinova, Jorma A. Larimo and Tiina Leposky -- Part I. Universal Issues Concerning Emerging Economy Firms -- 2. Multinational Enterprise and Inclusive Innovation at the Bottom of the Pyramid: A Systematic Review; Sina Mortazavi, Igor Laine, Anne Quarshie, Juha Vaatanen, and Suraksha Gupta -- 3. The Effect of Emerging Economies Operations on Knowledge Utilization: The Behavior of International Companies as Exaptation and Adaptation; Paivi Aaltonen, Lasse Torkkeli and Maija Worek -- 4. Value Co-creation in Multinational Enterprises' Services Marketing at the Bottom-of-the-Pyramid Markets; Tiina Leposky, Ahmad Arslan and Desislava Dikova -- 5. An Ethical Perspective on Corporate Leadership in Emerging Economy Contexts: Setting the Scene for Future Research; Li Thuy Dao,- Part II. Specifics of Chinese Firms and Chinese Context -- 6. The Power of Prestige: Investigating Employees' Commitment in Companies Acquired by Chinese Multinational Enterprises in Germany; Katrin Held -- 7. A Combinative Perspective on Technology Adoption: A Case Analysis of Blockchain Technology Adoption in the Chinese Financial Industry; Ziwei Zhao, Daojuan Wang and Xianhua Wei -- 8. Examining the Importance of Social Media and Other Emerging ICTs in Far Distance Internationalization: The Case of a Western Exporter Entering China; Oystein Moen, Alex Rialp and Josep Rialp.

How do firms from emerging economies strive for the internationalization of their business? This comprehensive two-volume collection tackles this question by taking a closer look at underexplored issues, including bottom of the pyramid (BoP) business models, value creation and co-creation, employee commitment and the 'born global' concept. Taking both a geographic and thematic approach to the topic, the first volume addresses universal challenges such as inclusive innovation, the ethics of corporate leadership, and knowledge management, and also places a special emphasis on China. Providing an overview of the strategies and operations involved in internationalizing Chinese firms, this book is an essential read for those researching emerging markets and globalization in general, as well as Asian Business more specifically.

ISBN: 9783030244828$q(electronic bk.)

Standard No.: 10.1007/978-3-030-24482-8doiSubjects--Topical Terms:

183603
International business enterprises.

LC Class. No.: HD2755.5 / .I57 2020

Dewey Class. No.: 338.88

International business and emerging economy firms.Volume I,Universal issues and the Chinese perspective
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520 $a How do firms from emerging economies strive for the internationalization of their business? This comprehensive two-volume collection tackles this question by taking a closer look at underexplored issues, including bottom of the pyramid (BoP) business models, value creation and co-creation, employee commitment and the 'born global' concept. Taking both a geographic and thematic approach to the topic, the first volume addresses universal challenges such as inclusive innovation, the ethics of corporate leadership, and knowledge management, and also places a special emphasis on China. Providing an overview of the strategies and operations involved in internationalizing Chinese firms, this book is an essential read for those researching emerging markets and globalization in general, as well as Asian Business more specifically.
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