| Record Type: |
Language materials, printed
: monographic
|
| Title Information: |
科技與人性完美融合時代的全方位戰略，運用MarTech，設計顧客旅程，開啟數位消費新商機 |
| Author: |
柯特勒 |
| Author: |
科特勒 |
| Secondary Intellectual Responsibility: |
陳就學, |
| Secondary Intellectual Responsibility: |
塞提亞宛 |
| Secondary Intellectual Responsibility: |
林步昇, |
| Place of Publication: |
臺北市 |
| Published: |
天下雜誌; |
| Year of Publication: |
2021[民110] |
| Edition: |
第一版 |
| Description: |
303面圖，表 : 21公分; |
| Series: |
天下財經BCCF0437P |
| Subject: |
行銷學 - |
| Subject: |
Marketing - |
| Subject: |
Technology - |
| Notes: |
著者Kotler改譯柯特勒 |
| [NT 15001349]: |
科技與人性完美融合時代的全方位戰略運用MarTech設計顧客旅程開啟數位消費新商機 |
| ISBN: |
978-986-398-682-9 |