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The evolution of yield management in...

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The evolution of yield management in the airline industryorigins to the last frontier /

紀錄類型:	書目-電子資源 : Monograph/item
正題名/作者:	The evolution of yield management in the airline industryby Ben Vinod.
其他題名:	origins to the last frontier /
作者:	Vinod, Ben.
出版者:	Cham :Springer International Publishing :2021.
面頁冊數:	xxvi, 397 p. :ill., digital ;24 cm.
Contained By:	Springer Nature eBook
標題:	AirlinesManagement.
電子資源:	https://doi.org/10.1007/978-3-030-70424-7
ISBN:	9783030704247$q(electronic bk.)

The evolution of yield management in the airline industryorigins to the last frontier /
Vinod, Ben.

The evolution of yield management in the airline industryorigins to the last frontier /[electronic resource] :by Ben Vinod. - Cham :Springer International Publishing :2021. - xxvi, 397 p. :ill., digital ;24 cm. - Management for professionals,2192-8096. - Management for professionals..

Origins -- Airline Pricing -- The Airline Spill Model -- Revenue Management of the Base Fare -- Low-Cost Carriers and Impacts on Revenue Management -- Offer Management -- Competitive Revenue Management -- Agency Revenue Management -- The Last Frontier - Individual Seat Pricing -- Influence of Revenue Management on the Airline Business Process -- Artificial Intelligence and Emerging Technologies in Travel -- Future State -- Index.

This book chronicles airline revenue management from its early origins to the last frontier. Since its inception revenue management has now become an integral part of the airline business process for competitive advantage. The field has progressed from inventory control of the base fare, to managing bundles of base fare and air ancillaries, to the precise inventory control at the individual seat level. The author provides an end-to-end view of pricing and revenue management in the airline industry covering airline pricing, advances in revenue management, availability, and air shopping, offer management and product distribution, agency revenue management, impact of revenue management across airline planning and operations, and emerging technologies is travel. The target audience of this book is practitioners who want to understand the basics and have an end-to-end view of revenue management.

ISBN: 9783030704247$q(electronic bk.)

Standard No.: 10.1007/978-3-030-70424-7doiSubjects--Topical Terms:

338744
Airlines
--Management.

LC Class. No.: HE9780 / .V55 2021

Dewey Class. No.: 387.7068

The evolution of yield management in the airline industryorigins to the last frontier /
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