國立高雄大學圖資館 |

登入

回首頁

The right sensory mixdecoding customers' behavior and preferences /

紀錄類型:	書目-電子資源 : Monograph/item
正題名/作者:	The right sensory mixby Diana Derval.
其他題名:	decoding customers' behavior and preferences /
作者:	Derval, Diana.
出版者:	Berlin, Heidelberg :Springer Berlin Heidelberg :2022.
面頁冊數:	xxvii, 322 p. :ill. (chiefly col.), digital ;24 cm.
Contained By:	Springer Nature eBook
標題:	Consumers' preferences.
電子資源:	https://doi.org/10.1007/978-3-662-63795-1
ISBN:	9783662637951$q(electronic bk.)

The right sensory mixdecoding customers' behavior and preferences /
Derval, Diana.

The right sensory mixdecoding customers' behavior and preferences /[electronic resource] :by Diana Derval. - Second edition. - Berlin, Heidelberg :Springer Berlin Heidelberg :2022. - xxvii, 322 p. :ill. (chiefly col.), digital ;24 cm. - Management for professionals,2192-810X. - Management for professionals..

1. Magnetic Sense, AI, and the Future of Mobility -- 2. Taste, Product Preferences, and the Future of Shopping -- 3. Polarized Light, Space Exploration, and the Future of Luxury -- 4. Colors, the Microbiome, and the Future of Beauty -- 5. Space and Time Perception, XR, and the Future of Communication -- 6. Sense of Motion, eSports, and the Future of Entertainment -- 7. Sense of Smell, Biomarkers, and the Future of Health -- 8. Sense of Status, Serious Gaming, and the Future of Work -- 9. Sense of Touch, Vibration, and the Future of Human Experience (HX) -- 10. Sound and Voice Perception, IoT, and the Future of Living.

ISBN: 9783662637951$q(electronic bk.)

Standard No.: 10.1007/978-3-662-63795-1doiSubjects--Topical Terms:

243153
Consumers' preferences.

LC Class. No.: HF5415.32 / .D47 2022

Dewey Class. No.: 658.8342

The right sensory mixdecoding customers' behavior and preferences /
LDR:01727nmm a2200337 a 4500 001 620490
003 DE-He213
005 20220409043530.0
006 m d
007 cr nn 008maaau
008 221121s2022 gw s 0 eng d
020 $a 9783662637951$q(electronic bk.)
020 $a 9783662637944$q(paper)
024 7 $a 10.1007/978-3-662-63795-1 $2 doi
035 $a 978-3-662-63795-1
040 $a GP $c GP
041 0 $a eng
050 4 $a HF5415.32 $b .D47 2022
072 7 $a KJD $2 bicssc
072 7 $a BUS042000 $2 bisacsh
072 7 $a KJD $2 thema
082 0 4 $a 658.8342 $2 23
090 $a HF5415.32 $b .D438 2022
100 1 $a Derval, Diana. $3 491953
245 1 4 $a The right sensory mix $h [electronic resource] : $b decoding customers' behavior and preferences / $c by Diana Derval.
250 $a Second edition.
260 $a Berlin, Heidelberg : $b Springer Berlin Heidelberg : $b Imprint: Springer, $c 2022.
300 $a xxvii, 322 p. : $b ill. (chiefly col.), digital ; $c 24 cm.
490 1 $a Management for professionals, $x 2192-810X
505 0 $a 1. Magnetic Sense, AI, and the Future of Mobility -- 2. Taste, Product Preferences, and the Future of Shopping -- 3. Polarized Light, Space Exploration, and the Future of Luxury -- 4. Colors, the Microbiome, and the Future of Beauty -- 5. Space and Time Perception, XR, and the Future of Communication -- 6. Sense of Motion, eSports, and the Future of Entertainment -- 7. Sense of Smell, Biomarkers, and the Future of Health -- 8. Sense of Status, Serious Gaming, and the Future of Work -- 9. Sense of Touch, Vibration, and the Future of Human Experience (HX) -- 10. Sound and Voice Perception, IoT, and the Future of Living.
650 0 $a Consumers' preferences. $3 243153
650 0 $a Senses and sensation. $3 193719
650 0 $a Consumer behavior $x Psychological aspects. $3 364682
650 0 $a Target marketing. $3 298632
650 0 $a Product differentiation. $3 397277
650 1 4 $a Innovation and Technology Management. $3 913107
650 2 4 $a Consumer Behavior. $3 772804
650 2 4 $a Behavioral Sciences and Psychology. $3 911851
650 2 4 $a Marketing. $3 182957
710 2 $a SpringerLink (Online service) $3 273601
773 0 $t Springer Nature eBook
830 0 $a Management for professionals. $3 557942
856 4 0 $u https://doi.org/10.1007/978-3-662-63795-1
950 $a Business and Management (SpringerNature-41169)