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Advanced typographyfrom knowledge to mastery /

紀錄類型:	書目-電子資源 : Monograph/item
正題名/作者:	Advanced typographyRichard Hunt.
其他題名:	from knowledge to mastery /
作者:	Hunt, Richard
出版者:	London :Bloomsbury Visual Arts,2020.
面頁冊數:	1 online resource (256 p.)
標題:	Graphic design (Typography)
電子資源:	https://dx.doi.org/10.5040/9781350055940?locatt=label:secondary_bloomsburyCollections
ISBN:	9781350055940 (ebk.)

Advanced typographyfrom knowledge to mastery /
Hunt, Richard

Advanced typographyfrom knowledge to mastery /[electronic resource] :Richard Hunt. - London :Bloomsbury Visual Arts,2020. - 1 online resource (256 p.)

Includes bibliographical references and index.

Changing technologies and practice -- Typography: art and craft -- Type is technology -- Type as visual/type as information -- Biological and psychological dimensions of type -- Systems of organization -- Type as culture and symbol -- Typefaces -- Setting type -- Type on screen -- Creative typography -- Customizing/creating type forms.

"Once you have learnt the fundamentals of typography, there is still a wealth of knowledge to grasp to really become a master in the art and craft of working with type. In Advanced Typography, expert practitioner and instructor Richard Hunt goes beyond the basics to take your understanding and usage to the next level. Taking a practical approach, the book combines visual, linguistic, historical and psychological systems with the broad range of applications and audiences of type today. From the challenges of designing across media and cultures, to type as information and craft, Hunt marries theoretical context with applied examples so you feel confident in improving your skills as an advanced typographer"--

ISBN: 9781350055940 (ebk.)

LCCN: 2020024109Subjects--Topical Terms:

235541
Graphic design (Typography)

LC Class. No.: Z246 / .H79 2020

Dewey Class. No.: 686.2/2

Advanced typographyfrom knowledge to mastery /
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504 $a Includes bibliographical references and index.
505 0 $a Changing technologies and practice -- Typography: art and craft -- Type is technology -- Type as visual/type as information -- Biological and psychological dimensions of type -- Systems of organization -- Type as culture and symbol -- Typefaces -- Setting type -- Type on screen -- Creative typography -- Customizing/creating type forms.
520 $a "Once you have learnt the fundamentals of typography, there is still a wealth of knowledge to grasp to really become a master in the art and craft of working with type. In Advanced Typography, expert practitioner and instructor Richard Hunt goes beyond the basics to take your understanding and usage to the next level. Taking a practical approach, the book combines visual, linguistic, historical and psychological systems with the broad range of applications and audiences of type today. From the challenges of designing across media and cultures, to type as information and craft, Hunt marries theoretical context with applied examples so you feel confident in improving your skills as an advanced typographer"-- $c Provided by publisher.
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