Record Type: |
Electronic resources
: Monograph/item
|
Title/Author: |
Celebrating the past and future of marketing and discovery with social impactedited by Juliann Allen, Bruna Jochims, Shuang Wu. |
Reminder of title: |
2021 AMS Virtual Annual Conference and World Marketing Congress / |
other author: |
Allen, Juliann. |
Corporate Body: |
Academy of Marketing Science. |
Published: |
Cham :Springer International Publishing :2022. |
Description: |
xlix, 598 p. :ill., digital ;24 cm. |
Contained By: |
Springer Nature eBook |
Subject: |
Marketing |
Online resource: |
https://doi.org/10.1007/978-3-030-95346-1 |
ISBN: |
9783030953461$q(electronic bk.) |