國立高雄大學圖資館 |

In good consciencedo the right thing while building a profitable business /

紀錄類型:	書目-電子資源 : Monograph/item
正題名/作者:	In good conscienceby Nicholas Ind, Oriol Iglesias.
其他題名:	do the right thing while building a profitable business /
作者:	Ind, Nicholas.
其他作者:	Iglesias, Oriol.
出版者:	Cham :Springer International Publishing :2022.
面頁冊數:	xiii, 189 p. :ill., digital ;24 cm.
Contained By:	Springer Nature eBook
標題:	Social responsibility of business.
電子資源:	https://doi.org/10.1007/978-3-031-09338-8
ISBN:	9783031093388$q(electronic bk.)

In good consciencedo the right thing while building a profitable business /
Ind, Nicholas.

In good consciencedo the right thing while building a profitable business /[electronic resource] :by Nicholas Ind, Oriol Iglesias. - Cham :Springer International Publishing :2022. - xiii, 189 p. :ill., digital ;24 cm.

1 Introducing Conscience: The Structure of the Book -- The Power of Conscience: From Wedgwood to Chocolonely -- Becoming Conscientious -- The Content -- 2 What Is Conscience? And Why Does It Matter? -- Defining Conscience -- Where Conscience Goes Wrong -- Why Conscience Matters -- Conclusion -- 3 The Business of Conscience -- Soneva: Integrating Conscience -- Soneva's Slow Life -- Putting Conscience at the Core -- The Attributes of a Business with a Conscience -- Fair -- Open -- Responsible -- Becoming a Business with a Conscience -- Conclusion -- 4 Building a Driving Conscience -- The Corporate Purpose -- Unilever and the Three Levels of Purpose -- The Corporate Principles -- The Benefits of a Driving Conscience -- Driving Conscience -- Uncovering the Corporate Heritage -- Embracing Stakeholder Co-creation -- Conclusion -- 5 Embedding Conscience -- Conscience as a Strategic Guide: La Casa de Carlota -- Curating Conscience -- How Oda Curates Conscience -- How to Embed Conscience -- Embedding Conscience in Value Creation Processes -- Embedding Conscience into Targets and Metrics -- Embedding Conscience into Culture -- Conscience and Ecosystems of Change -- The Power of Power with: Embedding Conscience Through Participation -- Power with Diversity and Inclusion -- HP's Commitment to Equality -- Conclusion -- 6 Fostering Conscientious Innovation -- Bringing Rest to the World: Conscientious Innovation at Auping -- Four Conscientious Innovation Strategies -- Built to Last: Slow but Agile Business Models -- Cowboys and Spaceships: Circular Business Models -- Repair, Resale and Rental: Extending Business Models -- Making Lives Better: Business Models with Social Impact -- The Three Enablers of a Conscientious Innovation Strategy -- Digitalization -- Servitization -- Co-creation -- Conclusion -- 7 Communicating and Demonstrating Conscience -- Helping Stakeholders Make Good Choices -- Know Your Audience -- Own the Issue -- Tell the Story -- Using Conscience as a Differentiator -- Conscientious Communication with Financial Audiences -- Conclusion -- 8 Leading with Conscience -- Strategic Paradoxes and Leadership Styles -- The Role of the Leader with a Conscience -- The Traits of Leaders with a Conscience -- How Can One Develop Leaders with a Conscience? -- Going Beyond the Leader of the Moment -- Conclusion -- 9 It's Up to You -- Taking Responsibility -- Thinking Critically -- Practising Transparency -- Focusing on People -- How to Think Different -- Index.

When a customer, employee, or investor is faced with a choice of companies amidst a sea of competitors, they increasingly consider how responsible that organization is. Customers want to buy ethical and sustainable; employees want to feel a sense of purpose at work, and investors need reassurance that their investments are good for the long term. To be competitive and valuable to society, firms need to develop an organizational conscience that drives key strategic decisions and spurs sustainable and responsible innovation. In this book, the authors argue that organizations need to think critically about their role and to use their conscience to guide actions. With plenty of concrete suggestions based on substantive research, it shows how a firm can reconcile the competing interests of stakeholders, create an organization that is fair, open and transparent and do the right thing while building a profitable business. Using practical models, integrated videos and international case studies featuring multinational companies as well as small firms, this book explains how firms can make the transition to becoming conscientious. Nicholas Ind is a Professor at Kristiania University College, Oslo. Before he became an academic Nicholas ran Icon Medialab's brand consultancy arm in Sweden, had his own branding consultancy in the UK and was a Director of a design group. The author of thirteen books, Nicholas is a Visiting Professor at ESADE, Barcelona and Edinburgh Napier University. He was a founder member of the Medinge Group - an international branding think tank. Oriol Iglesias is an Associate Professor and Head of the Marketing Department at ESADE Business School. An accomplished author, his research has been published in top international academic journals. Before joining academia, Oriol was a serial entrepreneur. Furthermore, he has consulted and/or developed custom in-company training for worldwide leading firms from many different sectors. He is a member of the Medinge Group.

ISBN: 9783031093388$q(electronic bk.)

Standard No.: 10.1007/978-3-031-09338-8doiSubjects--Topical Terms:

200434
Social responsibility of business.

LC Class. No.: HD60 / .I53 2022

Dewey Class. No.: 658.408

In good consciencedo the right thing while building a profitable business /
LDR:05509nmm a2200325 a 4500 001 630240
003 DE-He213
005 20220930135812.0
006 m d
007 cr nn 008maaau
008 230329s2022 sz s 0 eng d
020 $a 9783031093388$q(electronic bk.)
020 $a 9783031093371$q(paper)
024 7 $a 10.1007/978-3-031-09338-8 $2 doi
035 $a 978-3-031-09338-8
040 $a GP $c GP
041 0 $a eng
050 4 $a HD60 $b .I53 2022
072 7 $a KJC $2 bicssc
072 7 $a BUS041000 $2 bisacsh
072 7 $a KJC $2 thema
082 0 4 $a 658.408 $2 23
090 $a HD60 $b .I38 2022
100 1 $a Ind, Nicholas. $3 245219
245 1 0 $a In good conscience $h [electronic resource] : $b do the right thing while building a profitable business / $c by Nicholas Ind, Oriol Iglesias.
260 $a Cham : $b Springer International Publishing : $b Imprint: Palgrave Macmillan, $c 2022.
300 $a xiii, 189 p. : $b ill., digital ; $c 24 cm.
505 0 $a 1 Introducing Conscience: The Structure of the Book -- The Power of Conscience: From Wedgwood to Chocolonely -- Becoming Conscientious -- The Content -- 2 What Is Conscience? And Why Does It Matter? -- Defining Conscience -- Where Conscience Goes Wrong -- Why Conscience Matters -- Conclusion -- 3 The Business of Conscience -- Soneva: Integrating Conscience -- Soneva's Slow Life -- Putting Conscience at the Core -- The Attributes of a Business with a Conscience -- Fair -- Open -- Responsible -- Becoming a Business with a Conscience -- Conclusion -- 4 Building a Driving Conscience -- The Corporate Purpose -- Unilever and the Three Levels of Purpose -- The Corporate Principles -- The Benefits of a Driving Conscience -- Driving Conscience -- Uncovering the Corporate Heritage -- Embracing Stakeholder Co-creation -- Conclusion -- 5 Embedding Conscience -- Conscience as a Strategic Guide: La Casa de Carlota -- Curating Conscience -- How Oda Curates Conscience -- How to Embed Conscience -- Embedding Conscience in Value Creation Processes -- Embedding Conscience into Targets and Metrics -- Embedding Conscience into Culture -- Conscience and Ecosystems of Change -- The Power of Power with: Embedding Conscience Through Participation -- Power with Diversity and Inclusion -- HP's Commitment to Equality -- Conclusion -- 6 Fostering Conscientious Innovation -- Bringing Rest to the World: Conscientious Innovation at Auping -- Four Conscientious Innovation Strategies -- Built to Last: Slow but Agile Business Models -- Cowboys and Spaceships: Circular Business Models -- Repair, Resale and Rental: Extending Business Models -- Making Lives Better: Business Models with Social Impact -- The Three Enablers of a Conscientious Innovation Strategy -- Digitalization -- Servitization -- Co-creation -- Conclusion -- 7 Communicating and Demonstrating Conscience -- Helping Stakeholders Make Good Choices -- Know Your Audience -- Own the Issue -- Tell the Story -- Using Conscience as a Differentiator -- Conscientious Communication with Financial Audiences -- Conclusion -- 8 Leading with Conscience -- Strategic Paradoxes and Leadership Styles -- The Role of the Leader with a Conscience -- The Traits of Leaders with a Conscience -- How Can One Develop Leaders with a Conscience? -- Going Beyond the Leader of the Moment -- Conclusion -- 9 It's Up to You -- Taking Responsibility -- Thinking Critically -- Practising Transparency -- Focusing on People -- How to Think Different -- Index.
520 $a When a customer, employee, or investor is faced with a choice of companies amidst a sea of competitors, they increasingly consider how responsible that organization is. Customers want to buy ethical and sustainable; employees want to feel a sense of purpose at work, and investors need reassurance that their investments are good for the long term. To be competitive and valuable to society, firms need to develop an organizational conscience that drives key strategic decisions and spurs sustainable and responsible innovation. In this book, the authors argue that organizations need to think critically about their role and to use their conscience to guide actions. With plenty of concrete suggestions based on substantive research, it shows how a firm can reconcile the competing interests of stakeholders, create an organization that is fair, open and transparent and do the right thing while building a profitable business. Using practical models, integrated videos and international case studies featuring multinational companies as well as small firms, this book explains how firms can make the transition to becoming conscientious. Nicholas Ind is a Professor at Kristiania University College, Oslo. Before he became an academic Nicholas ran Icon Medialab's brand consultancy arm in Sweden, had his own branding consultancy in the UK and was a Director of a design group. The author of thirteen books, Nicholas is a Visiting Professor at ESADE, Barcelona and Edinburgh Napier University. He was a founder member of the Medinge Group - an international branding think tank. Oriol Iglesias is an Associate Professor and Head of the Marketing Department at ESADE Business School. An accomplished author, his research has been published in top international academic journals. Before joining academia, Oriol was a serial entrepreneur. Furthermore, he has consulted and/or developed custom in-company training for worldwide leading firms from many different sectors. He is a member of the Medinge Group.
650 0 $a Social responsibility of business. $3 200434
650 0 $a Corporate culture. $3 209905
650 0 $a Branding (Marketing) $3 266407
650 1 4 $a Business Strategy and Leadership. $3 914887
650 2 4 $a Management. $3 180005
650 2 4 $a Branding. $3 779366
650 2 4 $a Business Ethics. $3 731091
700 1 $a Iglesias, Oriol. $3 935377
710 2 $a SpringerLink (Online service) $3 273601
773 0 $t Springer Nature eBook
856 4 0 $u https://doi.org/10.1007/978-3-031-09338-8
950 $a Business and Management (SpringerNature-41169)