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E-commerceconcepts, principles, and application /

Record Type:	Electronic resources : Monograph/item
Title/Author:	E-commerceby Zheng Qin ... [et al.].
Reminder of title:	concepts, principles, and application /
other author:	Qin, Zheng.
Published:	Singapore :Springer Nature Singapore :2022.
Description:	viii, 424 p. :ill. (chiefly color), digital ;24 cm.
Contained By:	Springer Nature eBook
Subject:	Electronic commerce.
Online resource:	https://doi.org/10.1007/978-981-19-6438-1
ISBN:	9789811964381$q(electronic bk.)

E-commerceconcepts, principles, and application /
E-commerceconcepts, principles, and application /[electronic resource] :by Zheng Qin ... [et al.]. - Singapore :Springer Nature Singapore :2022. - viii, 424 p. :ill. (chiefly color), digital ;24 cm. - Advanced studies in e-commerce. - Advanced studies in e-commerce..

Chapter 1 Background of E-Commerce -- Chapter 2 Basic Concepts of E-Commerce -- Chapter 3 Basic Models of E-Commerce -- Chapter 4 Architecture of E-Commerce -- Chapter 5 Basic Principle of E-Commerce -- Chapter 6 Application and Case Study of E-Commerce.

This book mainly discusses the background of e-commerce, the basic knowledge of e-commerce, the basic models of e-commerce, the basic principles of e-commerce and the cases of e-commerce. This book has formed a theoretical system of e-commerce with a clear integration boundary. The introduction of the systematic theory is guided by the background of e-commerce, centered on the model of e-commerce, paved with the principles of e-commerce and integrated with the cutting-edge cases. This book defines the basic concepts, models and principle of e-commerce in the form of mathematical analysis and analyzes the basic theory of e-commerce from the perspective of mathematical model. This enables readers to form an abstract understanding of the connotation and extension of e-commerce. It establishes a knowledge system with the background of social ecology, engineering ecology and innovative ecology, taking the models of e-commerce as the core, the principles of e-commerce as the process, the architecture of e-commerce as the platform and the operation and management of e-commerce as the means to integrate the knowledge into application. This book uses case study to comprehensively analyze and apply the knowledge system involved in e-commerce, combining theoretical research with engineering research. Through this book, readers can systematically master all kinds of theories involved in e-commerce. This book aims at different professional and diverse reader groups. It can be used as the basic books for students of various e-commerce-related specialties.

ISBN: 9789811964381$q(electronic bk.)

Standard No.: 10.1007/978-981-19-6438-1doiSubjects--Topical Terms:

189326
Electronic commerce.

LC Class. No.: HF5548.32

Dewey Class. No.: 381.142

E-commerceconcepts, principles, and application /
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