國立高雄大學圖資館 |

Language: English

Back

The myth and propaganda of Black buying powermedia, race, economics /

Record Type:	Electronic resources : Monograph/item
Title/Author:	The myth and propaganda of Black buying powerby Jared A. Ball.
Reminder of title:	media, race, economics /
Author:	Ball, Jared A.
Published:	Cham :Springer International Publishing :2023.
Description:	1 online resource (xix, 133 p.) :ill., digital ;24 cm.
Contained By:	Springer Nature eBook
Subject:	African AmericansEconomic conditions.
Online resource:	https://doi.org/10.1007/978-3-031-26549-5
ISBN:	9783031265495$q(electronic bk.)

The myth and propaganda of Black buying powermedia, race, economics /
Ball, Jared A.

The myth and propaganda of Black buying powermedia, race, economics /[electronic resource] :by Jared A. Ball. - Second edition. - Cham :Springer International Publishing :2023. - 1 online resource (xix, 133 p.) :ill., digital ;24 cm.

Chapter 1. Introduction -- Chapter 2. Propaganda Versus Economics: Constructing a Myth -- Chapter 3. Buying Power Not Protest: The Myth Prevents Unrest -- Chapter 4.The Myth's "BIG THREE" Modern Purveyors: Reviewing Selig, Nielsen, McKinsey & Co -- Chapter 5. The Myth at. Play: A Most Suitable Environment -- Chapter 6. Cryptoganda: The Newest Bottle for Very Old Brandy -- Chapter 7.Freedom Was the Call But "Instead They Got a Bank!" -- Chapter 8.Conclusion: Policy and Organization Versus Economics.

The second edition of this Palgrave Pivot offers a history of and proof against claims of "buying power" and the impact this myth has had on understanding media, race, class and economics in the United States. For generations Black people have been told they have what is now said to be more than one trillion dollars of "buying power," and this book argues that commentators have misused this claim largely to blame Black communities for their own poverty based on squandered economic opportunity. This book exposes the claim as both a marketing strategy and myth, while also showing how that myth functions simultaneously as a case study for propaganda and commercial media coverage of economics. In sum, while "buying power" is indeed an economic and marketing phrase applied to any number of racial, ethnic, religious, gender, age or group of consumers, it has a specific application to Black America. A new foreword by Dr. Darrick Hamilton, Henry Cohen Professor of Economics and Urban Policy at the New School (in New York, USA), and a new chapter on cryptocurrencies are included in this new edition. Dr. Jared A. Ball Professor of Africana and Communication Studies at Morgan State University in Baltimore, MD. and host of the "iMiXWHATiLiKE!" podcast. His decades of journalism, media, writing, and political work can be found at imixwhatilike.org. Ball has also been named as one of 2022's Marguerite Casey Foundation's Freedom Scholars.

ISBN: 9783031265495$q(electronic bk.)

Standard No.: 10.1007/978-3-031-26549-5doiSubjects--Topical Terms:

231342
African Americans
--Economic conditions.

LC Class. No.: E185.8 / .B35 2023

Dewey Class. No.: 331.6396073

The myth and propaganda of Black buying powermedia, race, economics /
LDR:03000nmm a2200337 a 4500 001 637746
003 DE-He213
005 20230530103254.0
006 m d
007 cr nn 008maaau
008 230921s2023 sz s 0 eng d
020 $a 9783031265495$q(electronic bk.)
020 $a 9783031265488$q(paper)
024 7 $a 10.1007/978-3-031-26549-5 $2 doi
035 $a 978-3-031-26549-5
040 $a GP $c GP
041 0 $a eng
050 4 $a E185.8 $b .B35 2023
072 7 $a KCR $2 bicssc
072 7 $a BUS069030 $2 bisacsh
072 7 $a KCVK $2 thema
082 0 4 $a 331.6396073 $2 23
090 $a E185.8 $b .B187 2023
100 1 $a Ball, Jared A. $3 859660
245 1 4 $a The myth and propaganda of Black buying power $h [electronic resource] : $b media, race, economics / $c by Jared A. Ball.
250 $a Second edition.
260 $a Cham : $b Springer International Publishing : $b Imprint: Palgrave Macmillan, $c 2023.
300 $a 1 online resource (xix, 133 p.) : $b ill., digital ; $c 24 cm.
505 0 $a Chapter 1. Introduction -- Chapter 2. Propaganda Versus Economics: Constructing a Myth -- Chapter 3. Buying Power Not Protest: The Myth Prevents Unrest -- Chapter 4.The Myth's "BIG THREE" Modern Purveyors: Reviewing Selig, Nielsen, McKinsey & Co -- Chapter 5. The Myth at. Play: A Most Suitable Environment -- Chapter 6. Cryptoganda: The Newest Bottle for Very Old Brandy -- Chapter 7.Freedom Was the Call But "Instead They Got a Bank!" -- Chapter 8.Conclusion: Policy and Organization Versus Economics.
520 $a The second edition of this Palgrave Pivot offers a history of and proof against claims of "buying power" and the impact this myth has had on understanding media, race, class and economics in the United States. For generations Black people have been told they have what is now said to be more than one trillion dollars of "buying power," and this book argues that commentators have misused this claim largely to blame Black communities for their own poverty based on squandered economic opportunity. This book exposes the claim as both a marketing strategy and myth, while also showing how that myth functions simultaneously as a case study for propaganda and commercial media coverage of economics. In sum, while "buying power" is indeed an economic and marketing phrase applied to any number of racial, ethnic, religious, gender, age or group of consumers, it has a specific application to Black America. A new foreword by Dr. Darrick Hamilton, Henry Cohen Professor of Economics and Urban Policy at the New School (in New York, USA), and a new chapter on cryptocurrencies are included in this new edition. Dr. Jared A. Ball Professor of Africana and Communication Studies at Morgan State University in Baltimore, MD. and host of the "iMiXWHATiLiKE!" podcast. His decades of journalism, media, writing, and political work can be found at imixwhatilike.org. Ball has also been named as one of 2022's Marguerite Casey Foundation's Freedom Scholars.
650 0 $a African Americans $x Economic conditions. $3 231342
650 0 $a African Americans $x Social conditions. $3 222209
650 1 4 $a Social Choice and Welfare. $3 921717
650 2 4 $a Economic History. $3 739985
650 2 4 $a African American Culture. $3 748249
650 2 4 $a Cultural Economics. $3 737497
710 2 $a SpringerLink (Online service) $3 273601
773 0 $t Springer Nature eBook
856 4 0 $u https://doi.org/10.1007/978-3-031-26549-5
950 $a Economics and Finance (SpringerNature-41170)