國立高雄大學圖資館 |

Language: English

Back

Customer centric support services in the digital agethe next frontier of competitive advantage /

Record Type:	Electronic resources : Monograph/item
Title/Author:	Customer centric support services in the digital ageedited by Jagdish N. Sheth ... [et al.].
Reminder of title:	the next frontier of competitive advantage /
other author:	Sheth, Jagdish N.
Published:	Cham :Springer International Publishing :2024.
Description:	xxiii, 294 p. :ill., digital ;24 cm.
Contained By:	Springer Nature eBook
Subject:	Customer servicesManagement.
Online resource:	https://doi.org/10.1007/978-3-031-37097-7
ISBN:	9783031370977$q(electronic bk.)

Customer centric support services in the digital agethe next frontier of competitive advantage /
Customer centric support services in the digital agethe next frontier of competitive advantage /[electronic resource] :edited by Jagdish N. Sheth ... [et al.]. - Cham :Springer International Publishing :2024. - xxiii, 294 p. :ill., digital ;24 cm.

Chapter 1 - Customer-Centric Support Services: An Introduction to the next frontier for competitive advantage in the digital era -- Chapter 2 - Customer-Centric Support Services in the Digital Era -- Chapter 3 - Information as a Service for Consumer Decision Making -- Chapter 4 - The role of service design in enhancing marketing-customer service collaboration -- Chapter 5 - Digital strategies for aiding ease of decision-making in service -- Chapter 6 - Multichannel Consumer Service Integration of Recommendation Systems -- Chapter 7 - The Double-Edged Sword of Innovation for B2B Salespeople: A Conceptual Exploration of how B2B Salespeople fear Innovation -- Chapter 8 - Co-Creating Aftermarket Value in the Digital Era: Managing Transformative Customer Relationships Through Stakeholder Engagement -- Chapter 9 - Enhancing Upselling and Cross-selling in Business-to-Business Markets: The Critical Need to Integrate Customer Service and Sales Function -- Chapter 10 - Frontline Service Staff in the Digital Era: Managing a Human-Robotic Workforce -- Chapter 11 - Navigating through the Digital Gates: Customer-centric Services and Wellbeing Business Environment -- Chapter 12 - Customer service opportunities & challenges in the post-pandemic world.

This book explores how customer service can become the singular competitive differentiator for organizations in the digital era. Given the pace of digitization and the rise in customer expectations post-pandemic, organizations must focus on customer-centricity in all functions in the digital age, providing factors, enablers, and processes for customer service and sharing best practices based on research from global experts. The book is a valuable resource for students and researchers keen on understanding the new digital landscape in customer service to develop, maintain, and enhance customer relationships. Prof. Jagdish N. Sheth holds the Charles H. Kellstadt Professor of Business at Emory University, Georgia, USA, and has published more than 300 research papers and 30 books. He is a Fellow of the American Psychological Association, American Marketing Association, and Academy of Marketing Science. Prof. Varsha Jain is AGK Chair Professor of Marketing at MICA, India. She is Associate Editor of four global "A" journals, has authored 140+ publications, and received 25 awards. She is a visiting guest at Emory Business School and a visiting scholar at University of Greenwich, UK and Northwestern University, USA. Dr. Emmanuel Mogaji has a Ph.D. in Marketing. He is an Associate Professor in Marketing at the Keele Business School, Keele University, UK. He is a Fellow of the Higher Education Academy. Ms. Anupama Ambika is a Lecturer in Marketing at the Institute of Management Technology, Dubai, UAE. Her research interests are at the intersection of technology consumer behavior and digital marketing. She has published her research in leading marketing and consumer behavior journals.

ISBN: 9783031370977$q(electronic bk.)

Standard No.: 10.1007/978-3-031-37097-7doiSubjects--Topical Terms:

221325
Customer services
--Management.

LC Class. No.: HF5415.5

Dewey Class. No.: 658.812

Customer centric support services in the digital agethe next frontier of competitive advantage /
LDR:04000nmm a2200325 a 4500 001 660336
003 DE-He213
005 20231230185843.0
006 m d
007 cr nn 008maaau
008 241106s2024 sz s 0 eng d
020 $a 9783031370977$q(electronic bk.)
020 $a 9783031370960$q(paper)
024 7 $a 10.1007/978-3-031-37097-7 $2 doi
035 $a 978-3-031-37097-7
040 $a GP $c GP
041 0 $a eng
050 4 $a HF5415.5
072 7 $a KJSU $2 bicssc
072 7 $a BUS018000 $2 bisacsh
072 7 $a KJSU $2 thema
082 0 4 $a 658.812 $2 23
090 $a HF5415.5 $b .C987 2024
245 0 0 $a Customer centric support services in the digital age $h [electronic resource] : $b the next frontier of competitive advantage / $c edited by Jagdish N. Sheth ... [et al.].
260 $a Cham : $b Springer International Publishing : $b Imprint: Palgrave Macmillan, $c 2024.
300 $a xxiii, 294 p. : $b ill., digital ; $c 24 cm.
505 0 $a Chapter 1 - Customer-Centric Support Services: An Introduction to the next frontier for competitive advantage in the digital era -- Chapter 2 - Customer-Centric Support Services in the Digital Era -- Chapter 3 - Information as a Service for Consumer Decision Making -- Chapter 4 - The role of service design in enhancing marketing-customer service collaboration -- Chapter 5 - Digital strategies for aiding ease of decision-making in service -- Chapter 6 - Multichannel Consumer Service Integration of Recommendation Systems -- Chapter 7 - The Double-Edged Sword of Innovation for B2B Salespeople: A Conceptual Exploration of how B2B Salespeople fear Innovation -- Chapter 8 - Co-Creating Aftermarket Value in the Digital Era: Managing Transformative Customer Relationships Through Stakeholder Engagement -- Chapter 9 - Enhancing Upselling and Cross-selling in Business-to-Business Markets: The Critical Need to Integrate Customer Service and Sales Function -- Chapter 10 - Frontline Service Staff in the Digital Era: Managing a Human-Robotic Workforce -- Chapter 11 - Navigating through the Digital Gates: Customer-centric Services and Wellbeing Business Environment -- Chapter 12 - Customer service opportunities & challenges in the post-pandemic world.
520 $a This book explores how customer service can become the singular competitive differentiator for organizations in the digital era. Given the pace of digitization and the rise in customer expectations post-pandemic, organizations must focus on customer-centricity in all functions in the digital age, providing factors, enablers, and processes for customer service and sharing best practices based on research from global experts. The book is a valuable resource for students and researchers keen on understanding the new digital landscape in customer service to develop, maintain, and enhance customer relationships. Prof. Jagdish N. Sheth holds the Charles H. Kellstadt Professor of Business at Emory University, Georgia, USA, and has published more than 300 research papers and 30 books. He is a Fellow of the American Psychological Association, American Marketing Association, and Academy of Marketing Science. Prof. Varsha Jain is AGK Chair Professor of Marketing at MICA, India. She is Associate Editor of four global "A" journals, has authored 140+ publications, and received 25 awards. She is a visiting guest at Emory Business School and a visiting scholar at University of Greenwich, UK and Northwestern University, USA. Dr. Emmanuel Mogaji has a Ph.D. in Marketing. He is an Associate Professor in Marketing at the Keele Business School, Keele University, UK. He is a Fellow of the Higher Education Academy. Ms. Anupama Ambika is a Lecturer in Marketing at the Institute of Management Technology, Dubai, UAE. Her research interests are at the intersection of technology consumer behavior and digital marketing. She has published her research in leading marketing and consumer behavior journals.
650 0 $a Customer services $x Management. $3 221325
650 1 4 $a Customer Relationship Management. $3 741683
650 2 4 $a Marketing. $3 182957
700 1 $a Sheth, Jagdish N. $3 508641
710 2 $a SpringerLink (Online service) $3 273601
773 0 $t Springer Nature eBook
856 4 0 $u https://doi.org/10.1007/978-3-031-37097-7
950 $a Business and Management (SpringerNature-41169)