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Applying metalytics to measure customer experience in the metaverse

紀錄類型:	書目-電子資源 : Monograph/item
正題名/作者:	Applying metalytics to measure customer experience in the metaverseDevesh Bathla, and Amandeep Singh, editors.
其他作者:	Bathla, Devesh,
出版者:	Hershey, Pennsylvania :IGI Global,2022.
面頁冊數:	1 online resource (xxi, 231 p.)
標題:	Data mining.
電子資源:	http://services.igi-global.com/resolvedoi/resolve.aspx?doi=10.4018/978-1-6684-6133-4
ISBN:	9781668461358$q(ebook)

Applying metalytics to measure customer experience in the metaverse
Applying metalytics to measure customer experience in the metaverse[electronic resource] /Devesh Bathla, and Amandeep Singh, editors. - Hershey, Pennsylvania :IGI Global,2022. - 1 online resource (xxi, 231 p.)

Includes bibliographical references and index.

Chapter 1. A critical investigation in measuring the impact of the metaverse in revolutionising the future of financial services -- Chapter 2. A study to analyse the impact of using the metaverse in the banking industry to augment performance in a competitive environment -- Chapter 3. Brand preference for smartphones: a case study of North India -- Chapter 4. Exploring the role of social media: an innovative tool for entrepreneurs -- Chapter 5. Factors affecting detection and prevention of financial fraud in banks: evidence from an emerging economy -- Chapter 6. Factors influencing imbursements: study on payment preference among cash MW and NFC -- Chapter 7. Financial training needs of executives: a study of financial and non-financial companies -- Chapter 8. Into the metaverse: marketing to Gen Z consumers -- Chapter 9. Leadership and emotional intelligence: a comparative study -- Chapter 10. Leveraging big data analytics in the healthcare sector: a look at applications and challenges -- Chapter 11. Linking customers' perceptions with e-banking services in punjab: a comparative study -- Chapter 12. Metaverse in education: an overview -- Chapter 13. PESTEL analysis of the automotive industry -- Chapter 14. Social influence: decisions of online brand communities and millennials -- Chapter 15. Study in the BFSI sector on the role of AI in human resource management -- Chapter 16. Systematic literature review of supply chain finance: network analysis -- Chapter 17. Turning the page: education in the metaverse an exploration of the impact of the metaverse on education and pedagogy.

"This book presents research chapters on emerging trends into the metaverse that is introducing new technologies and preparing users to interact within the new dimension of the virtual universe"--

Mode of access: World Wide Web.

ISBN: 9781668461358$q(ebook)Subjects--Topical Terms:

184440
Data mining.
Subjects--Index Terms:

Augmenting Performance.Index Terms--Genre/Form:

214472
Electronic books.

LC Class. No.: TK5105.8864 / .A66 2023eb

Dewey Class. No.: 004.6

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