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Adapting to evolving consumer experi...
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Carvalho, Maria Amélia Machado, (1989-)
Adapting to evolving consumer experiences in hospitality and tourism
紀錄類型:
書目-電子資源 : Monograph/item
正題名/作者:
Adapting to evolving consumer experiences in hospitality and tourismMaria Amélia Machado Carvalho, Maria Antónia Rodrigues, Joaquim Monteiro Pratas, editors.
其他作者:
Pratas, Joaquim Monteiro,
出版者:
Hershey, Pennsylvania :IGI Global,2025.
面頁冊數:
1 online resource (xxii, 485 p.) :ill.
標題:
TourismMarketing.
電子資源:
http://services.igi-global.com/resolvedoi/resolve.aspx?doi=10.4018/979-8-3693-7021-6
ISBN:
9798369370230$q(ebook)
Adapting to evolving consumer experiences in hospitality and tourism
Adapting to evolving consumer experiences in hospitality and tourism
[electronic resource] /Maria Amélia Machado Carvalho, Maria Antónia Rodrigues, Joaquim Monteiro Pratas, editors. - Hershey, Pennsylvania :IGI Global,2025. - 1 online resource (xxii, 485 p.) :ill. - Advances in hospitality, tourism, and the services industry (AHTSI) book series. - Advances in hospitality, tourism, and the services industry (AHTSI) book series..
Includes bibliographical references and index.
Preface -- Acknowledgment -- Chapter 1. The Impact of Global Events on Hotel Occupancy and Tourist Flows -- Chapter 2. Transforming Online Travel Agencies Using an Alert Management System: Strategies for Airbnb Through COVID-19 -- Chapter 3. The Impact of the Aviation Hub for Tourism in Ceara, Brazil -- Chapter 4. Social Media Influencers Marketing in the Tourism Industry: Legal Insights From Malaysia and China -- Chapter 5. Role of Visual Image of Hospitality Industry in Promoting Tourism and Decision-Making Process of Consumers -- Chapter 6. The Psychology of Ethical Marketing: Navigating Ethical Consumption Through Challenges and Opportunities -- Chapter 7. Future of Travel: Metaverse Driven Sustainability Initiatives in Tourism and Hospitality -- Chapter 8. AI in Nature Reserves: Boon or Bane? -- Chapter 9. Memorable Tourism Experiences (MTEs) and Its Applications in the Indian Hospitality Industry -- Chapter 10. Technology-Driven andPersonality in the Travel Experience Within a Destination: Literature Review and Proposal for Analysis Model -- Chapter 11. Enhancing Guest Experience Through Smart Hotel Technologies -- Chapter 12. Ancient Wonders, Modern Tech: AI's Role in Enhancing the Tourist Experience at Egypt's Heritage Sites -- Chapter 13. Travel the World From the Comfort of Your Own Home: Exploring Factors Related to Virtual Place Applications' Visitor Satisfaction -- Chapter 14. Medical Tourism inIndia: A Study to Identify the Growth Factors and Scope for Medical Tourism in India -- Compilation of References -- About the Contributors -- Index.
"The tourism industry faces various challenges, including environmental concerns and the rapid emergence of new technologies. To remain competitive, tourism companies must adapt, innovate, and anticipate future market needs. As consumers become more aware of social and environmental issues, tourism trends like ecotourism and indigenous tourism are gaining traction. Technology also plays a pivotal role, enhancing personalization and service delivery through innovationslike AI and robotics. Additionally, the rise of online platforms and social media influencers has transformed how people plan and experience travel, highlighting the need for further research into these evolving dynamics. Adapting to Evolving Consumer Experiences in Hospitality and Tourism offers a comprehensive blend of theoretical insights and empirical research. It delves into sustainable practices, customer experiences, co-creation dynamics, technology-driven tourism encounters, and emerging paradigms in digital marketing. Covering topics such as artificial intelligence (AI), influencer marketing, and virtual tourism, this book is an excellent resource for professionals, graduate and postgraduate students,and researchers in the tourism and hospitality industry."--
Mode of access: World Wide Web.
ISBN: 9798369370230$q(ebook)Subjects--Topical Terms:
193448
Tourism
--Marketing.Subjects--Index Terms:
Artificial Intelligence (AI)Index Terms--Genre/Form:
214472
Electronic books.
LC Class. No.: G155.A1 / A267 2025eb
Dewey Class. No.: 910.68
Adapting to evolving consumer experiences in hospitality and tourism
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Maria Amélia Machado Carvalho, Maria Antónia Rodrigues, Joaquim Monteiro Pratas, editors.
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Advances in hospitality, tourism, and the services industry (AHTSI) book series
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Preface -- Acknowledgment -- Chapter 1. The Impact of Global Events on Hotel Occupancy and Tourist Flows -- Chapter 2. Transforming Online Travel Agencies Using an Alert Management System: Strategies for Airbnb Through COVID-19 -- Chapter 3. The Impact of the Aviation Hub for Tourism in Ceara, Brazil -- Chapter 4. Social Media Influencers Marketing in the Tourism Industry: Legal Insights From Malaysia and China -- Chapter 5. Role of Visual Image of Hospitality Industry in Promoting Tourism and Decision-Making Process of Consumers -- Chapter 6. The Psychology of Ethical Marketing: Navigating Ethical Consumption Through Challenges and Opportunities -- Chapter 7. Future of Travel: Metaverse Driven Sustainability Initiatives in Tourism and Hospitality -- Chapter 8. AI in Nature Reserves: Boon or Bane? -- Chapter 9. Memorable Tourism Experiences (MTEs) and Its Applications in the Indian Hospitality Industry -- Chapter 10. Technology-Driven andPersonality in the Travel Experience Within a Destination: Literature Review and Proposal for Analysis Model -- Chapter 11. Enhancing Guest Experience Through Smart Hotel Technologies -- Chapter 12. Ancient Wonders, Modern Tech: AI's Role in Enhancing the Tourist Experience at Egypt's Heritage Sites -- Chapter 13. Travel the World From the Comfort of Your Own Home: Exploring Factors Related to Virtual Place Applications' Visitor Satisfaction -- Chapter 14. Medical Tourism inIndia: A Study to Identify the Growth Factors and Scope for Medical Tourism in India -- Compilation of References -- About the Contributors -- Index.
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"The tourism industry faces various challenges, including environmental concerns and the rapid emergence of new technologies. To remain competitive, tourism companies must adapt, innovate, and anticipate future market needs. As consumers become more aware of social and environmental issues, tourism trends like ecotourism and indigenous tourism are gaining traction. Technology also plays a pivotal role, enhancing personalization and service delivery through innovationslike AI and robotics. Additionally, the rise of online platforms and social media influencers has transformed how people plan and experience travel, highlighting the need for further research into these evolving dynamics. Adapting to Evolving Consumer Experiences in Hospitality and Tourism offers a comprehensive blend of theoretical insights and empirical research. It delves into sustainable practices, customer experiences, co-creation dynamics, technology-driven tourism encounters, and emerging paradigms in digital marketing. Covering topics such as artificial intelligence (AI), influencer marketing, and virtual tourism, this book is an excellent resource for professionals, graduate and postgraduate students,and researchers in the tourism and hospitality industry."--
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