服務業行銷
Lovelock, Christopher

 

  • 服務業行銷
  • Record Type: Language materials, printed : monographic
    Author: 勒夫拉克
    Secondary Intellectual Responsibility: 洛夫洛克
    Secondary Intellectual Responsibility: 沃茲
    Secondary Intellectual Responsibility: 威茲
    Secondary Intellectual Responsibility: 周逸衡,
    Secondary Intellectual Responsibility: 凌儀玲,
    Place of Publication: 臺北市
    Published: 臺灣培生教育出版; 華泰總經銷;
    Year of Publication: 2005[民94]
    Edition: 五版
    Description: 8,565面圖,表 : 26公分;
    Subject: 服務業 -
    Subject: 市場學 -
    Notes: 含索引
    Notes: 著者Lovelock改譯勒夫拉克;著者Wirtz改譯沃茲
    ISBN: 986-154-033-4
Items
  • 1 records • Pages 1 •
 
310000977937 東方語文圖書區(五樓) 1圖書 一般圖書 489.1 4554 2005 一般使用(Normal) On shelf 0
  • 1 records • Pages 1 •
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