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A practical guide to entrepreneurshi...
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Morris, M. J.
A practical guide to entrepreneurship :how to turn an idea into a profitable business /
Record Type:
Electronic resources : Monograph/item
Title/Author:
A practical guide to entrepreneurship :Michael Morris.
Reminder of title:
how to turn an idea into a profitable business /
Author:
Morris, M. J.
other author:
Morris, Michael J,
Published:
London ;Kogan Page Ltd.,2013.
Description:
1 online resource (305 pages)
Subject:
Entrepreneurship.
Online resource:
http://portal.igpublish.com/iglibrary/search/KOGANB0001014.html
ISBN:
9780749466886$q(pbk.)
A practical guide to entrepreneurship :how to turn an idea into a profitable business /
Morris, M. J.
A practical guide to entrepreneurship :
how to turn an idea into a profitable business /Michael Morris. - London ;Kogan Page Ltd.,2013. - 1 online resource (305 pages)
Includes bibliographical references and index.
A practical guide to entrepreneurship : how to turn an idea into a profitable business -- Contents -- Acknowledgements -- Introduction --
ISBN: 9780749466886$q(pbk.)Subjects--Topical Terms:
183598
Entrepreneurship.
LC Class. No.: HD62.5 / .M676 2013
Dewey Class. No.: 658.1/1
A practical guide to entrepreneurship :how to turn an idea into a profitable business /
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A practical guide to entrepreneurship :
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how to turn an idea into a profitable business /
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Michael Morris.
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London ;
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Philadelphia :
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Kogan Page Ltd.,
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2013.
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1 online resource (305 pages)
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Includes bibliographical references and index.
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A practical guide to entrepreneurship : how to turn an idea into a profitable business -- Contents -- Acknowledgements -- Introduction --
505
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Part 1: Entrepreneurship -- 01.Entrepreneurship today -- 02.Becoming and being an entrepreneur -- 03.Not-for-profit (NFP) entrepreneurship --
505
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$a
Part 2: Evaluations -- 04.Business ideas - creation and evaluation -- 05.Running a business yourself -- 06.IT strategy --
505
0
$a
Part 3: Customers and profits -- 07.Markets, market research and forecasting -- 08.Your proposition and pricing -- 09.Channels of distribution -- 10.Marketing communications --
505
0
$a
Part 4: Financial management, raising finance -- 11.Costing -- 12.Controlling cash -- 13.Further financial planning -- 14.Credit control -- 15.Sources of finance --
505
0
$a
Part 5: The law and the firm -- 16.Business legal entities and business names -- 17.Criminal and civil law as they affect business -- 18.The law of contract --
505
0
$a
Part 6: Premises, operations, records and taxation -- 19.Premises - options and implications -- 20.Planning, control and purchasing -- 21.Safety and quality -- 22.Financial records and taxation --
505
0
$a
Part 7: Employing staff -- 23.Why employ, planning to employ and employment law -- 24.Executing the recruitment plan --
505
0
$a
Part 8: Managing risk, developing the firm -- 25.Risk management and insurance -- 26.Expansion and culture -- 27.Leadership and management --
505
0
$a
Part 9: A systematic approach to growth -- 28.The PLG? Programme -- Learning resources --
505
0
$a
Appendix 1: Cash-flow forecasting explained -- Appendix 2: Draft terms and conditions of sale -- Appendix 3: Starting a green business -- Useful websites -- Glossary -- References -- Index
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Entrepreneurship.
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Morris, Michael J,
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author
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http://portal.igpublish.com/iglibrary/search/KOGANB0001014.html
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電子館藏
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1 records • Pages 1 •
1
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000000127186
電子館藏
1圖書
電子書
EB HD62.5 M676 2013
一般使用(Normal)
On shelf
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1 records • Pages 1 •
1
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http://portal.igpublish.com/iglibrary/search/KOGANB0001014.html
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