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Principles of Marketology.Volume 1,T...

Aghazadeh, Hashem.

Principles of Marketology.Volume 1,Theory

Record Type:	Electronic resources : Monograph/item
Title/Author:	Principles of Marketology.by Hashem Aghazadeh.
remainder title:	Theory
Author:	Aghazadeh, Hashem.
Published:	New York :Palgrave Macmillan US :2016.
Description:	xv, 377 p. :ill., digital ;24 cm.
Contained By:	Springer eBooks
Subject:	MarketingManagement.
Online resource:	https://doi.org/10.1057/9781137379320
ISBN:	9781137379320$q(electronic bk.)

Principles of Marketology.Volume 1,Theory
Aghazadeh, Hashem.

Principles of Marketology.Volume 1,Theory[electronic resource] /Theoryby Hashem Aghazadeh. - New York :Palgrave Macmillan US :2016. - xv, 377 p. :ill., digital ;24 cm.

In Principles of Marketology, Volume 1: Theory , Aghazadeh explores the definition, origins and framework of a new methodology for helping organizations better understand their market and competition.

ISBN: 9781137379320$q(electronic bk.)

Standard No.: 10.1057/9781137379320doiSubjects--Topical Terms:

200067
Marketing
--Management.

LC Class. No.: HF5415.13 / .A346 2015

Dewey Class. No.: 658.8

Principles of Marketology.Volume 1,Theory
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