Neuromarketing.
Overview
Works: | 4 works in 2 publications in 2 languages |
---|
Titles
Innovative research methodologies in management.Volume II,Futures, biometrics and neuroscience research
by:
(Electronic resources)
Neuromarketing and big data analytics for strategic consumer engagementemerging research and opportunities /
by:
(Electronic resources)
Neuromarketing in businessidentifying implicit purchase drivers and leveraging them for sales /
by:
(Electronic resources)
Subjects