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Marketing management /

~

Kotler, Philip.

Marketing management /

紀錄類型:	書目-語言資料,印刷品 : Monograph/item
正題名/作者:	Marketing management /Philip Kotler.
作者:	Kotler, Philip.
出版者:	Upper Saddle River, N.J. :Prentice Hall,c2000.
面頁冊數:	xxxii, 718, [32] p. :col. ill. ;26 cm.
叢書名:	The Prentice Hall international series in marketing.
標題:	MarketingManagement.
ISBN:	0130122173

Marketing management /
Kotler, Philip.

Marketing management /Philip Kotler. - Millennium ed. - Upper Saddle River, N.J. :Prentice Hall,c2000. - xxxii, 718, [32] p. :col. ill. ;26 cm. - The Prentice Hall international series in marketing..

Includes bibliographical references and indexes.

ISBN: 0130122173

LCCN: 98052099

Nat. Bib. No.: GB99-X5318Subjects--Topical Terms:

200067
Marketing
--Management.

LC Class. No.: HF5415.13 / .K64 2000

Dewey Class. No.: 658.8

Marketing management /
LDR:00709pam 2200241 a 4500 001 256345
003 OCoLC
005 20001016113639.0
008 100811s2000 njua b 001 0 eng
010 $a 98052099
015 $a GB99-X5318
020 $a 0130122173
020 $a 0130156841
035 $a ocm40489129
040 $a DLC $c DLC $d C#P $d UKM
049 $a NTUA
050 0 0 $a HF5415.13 $b .K64 2000
082 0 0 $2 21 $a 658.8
100 1 $a Kotler, Philip. $3 217351
245 1 0 $a Marketing management / $c Philip Kotler.
250 $a Millennium ed.
260 # $a Upper Saddle River, N.J. : $b Prentice Hall, $c c2000.
300 $a xxxii, 718, [32] p. : $b col. ill. ; $c 26 cm.
440 4 $a The Prentice Hall international series in marketing.
504 $a Includes bibliographical references and indexes.
650 # 0 $a Marketing $x Management. $3 200067

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