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Morethe vanishing of scale in an ove...

Bishop, Ronald, (1961-)

Morethe vanishing of scale in an over-the-top nation /

Record Type:	Electronic resources : Monograph/item
Title/Author:	MoreRonald Bishop.
Reminder of title:	the vanishing of scale in an over-the-top nation /
Author:	Bishop, Ronald,
Published:	Waco, Tex. :Baylor University Press,c2011.
Description:	1 online resource (xi, 286 p.).
Subject:	Mass media and culture.
Online resource:	Full text available:
ISBN:	9781602584457 (electronic bk.)

Morethe vanishing of scale in an over-the-top nation /
Bishop, Ronald,1961-

Morethe vanishing of scale in an over-the-top nation /[electronic resource] :Ronald Bishop. - Waco, Tex. :Baylor University Press,c2011. - 1 online resource (xi, 286 p.).

Includes bibliographical references and index.

Go forth and multiply -- Is breast best? -- Is zero tolerance tolerable? -- Only experts and fanatics need apply -- My drug of choice -- The tyranny of talking points -- Does Anthony Bourdain hate Rachel Ray? -- The museum of me.

"Gone are the days of enjoying life's simple pleasures for pleasure's sake. Twenty-first-century Americans are on a mission to cram every second of their earthly existence with significant accomplishments and momentous events. Even the most mundane undertaking must be approached with zeal, gusto, and expertise, or so the media persuade us to believe.Are we capable of doing anything casuallyanymore? This first book-length treatment of media's obsession with triviality, cultural critic Ronald Bishop calls into focus the role of media in the demise of scale --the amount of effort, intensity, and significance with which we live -- in contemporary culture. Bishop argues that American audiences are assaulted with messages that the ordinary, and often private, aspects of our lives -- family, childhood, parenting, education, food, sports, home improvement -- must be showcased publicly and with extreme passion."--Publisher's description.

ISBN: 9781602584457 (electronic bk.)Subjects--Topical Terms:

178505
Mass media and culture.

LC Class. No.: HM621 / .B57 2011

Dewey Class. No.: 302.230973/09045

Morethe vanishing of scale in an over-the-top nation /
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520 $a "Gone are the days of enjoying life's simple pleasures for pleasure's sake. Twenty-first-century Americans are on a mission to cram every second of their earthly existence with significant accomplishments and momentous events. Even the most mundane undertaking must be approached with zeal, gusto, and expertise, or so the media persuade us to believe.Are we capable of doing anything casuallyanymore? This first book-length treatment of media's obsession with triviality, cultural critic Ronald Bishop calls into focus the role of media in the demise of scale --the amount of effort, intensity, and significance with which we live -- in contemporary culture. Bishop argues that American audiences are assaulted with messages that the ordinary, and often private, aspects of our lives -- family, childhood, parenting, education, food, sports, home improvement -- must be showcased publicly and with extreme passion."--Publisher's description.
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