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American televangelism and participa...

Bekkering, Denis J.

American televangelism and participatory culturesFans, Brands, and Play With Religious "Fakes" /

Record Type:	Electronic resources : Monograph/item
Title/Author:	American televangelism and participatory culturesby Denis J. Bekkering.
Reminder of title:	Fans, Brands, and Play With Religious "Fakes" /
Author:	Bekkering, Denis J.
Published:	Cham :Springer International Publishing :2018.
Description:	ix, 228 p. :ill., digital ;24 cm.
Contained By:	Springer eBooks
Subject:	Television in religionUnited States.
Online resource:	https://doi.org/10.1007/978-3-030-00575-7
ISBN:	9783030005757$q(electronic bk.)

American televangelism and participatory culturesFans, Brands, and Play With Religious "Fakes" /
Bekkering, Denis J.

American televangelism and participatory culturesFans, Brands, and Play With Religious "Fakes" /[electronic resource] :by Denis J. Bekkering. - Cham :Springer International Publishing :2018. - ix, 228 p. :ill., digital ;24 cm. - Contemporary religion and popular culture. - Contemporary religion and popular culture..

1. Introduction -- 2. Robert Tilton, Ironic Fans, and Fake Religions -- 3. A Fan Club, a Fart Tape, and a Tabloid Scandal -- 4. From the Margins to the Mainstream: Recreational Christianity and a Viral Rebranding -- 5. Tammy Faye Bakker, Campy Fandom, and Ludicrous Tragedy -- 6. The Eyes of Tammy Faye and a Complicated Rebranding -- 7. Conclusion.

This book examines unintended participatory cultures and media surrounding the American televangelists Robert Tilton and Tammy Faye Bakker-Messner. It brings to light heavily ironic fan followings; print, audio, and video projects; public access television parodies; and other comedic participatory practices associated with these controversial preachers from the 1980s onwards. For Tilton's ministry, some of these activities and artifacts would prove irksome and even threatening, particularly an analog video remix turned online viral sensation. In contrast, Bakker-Messner's "campy" fans - gay men attracted to her "ludicrous tragedy" - would provide her unexpected opportunities for career rehabilitation. Denis J. Bekkering challenges "supply-side" religious economy and branding approaches, suggestions of novelty in religion and "new" media studies, and the emphasis on sincere devotion in research on religion and fandom. He also highlights how everyday individuals have long participated in public negotiations of Christian authenticity through tongue-in-cheek play with purported religious "fakes.".

ISBN: 9783030005757$q(electronic bk.)

Standard No.: 10.1007/978-3-030-00575-7doiSubjects--Topical Terms:

825097
Television in religion
--United States.

LC Class. No.: BV656.3 / .B455 2018

Dewey Class. No.: 269.260973

American televangelism and participatory culturesFans, Brands, and Play With Religious "Fakes" /
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245 1 0 $a American televangelism and participatory cultures $h [electronic resource] : $b Fans, Brands, and Play With Religious "Fakes" / $c by Denis J. Bekkering.
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505 0 $a 1. Introduction -- 2. Robert Tilton, Ironic Fans, and Fake Religions -- 3. A Fan Club, a Fart Tape, and a Tabloid Scandal -- 4. From the Margins to the Mainstream: Recreational Christianity and a Viral Rebranding -- 5. Tammy Faye Bakker, Campy Fandom, and Ludicrous Tragedy -- 6. The Eyes of Tammy Faye and a Complicated Rebranding -- 7. Conclusion.
520 $a This book examines unintended participatory cultures and media surrounding the American televangelists Robert Tilton and Tammy Faye Bakker-Messner. It brings to light heavily ironic fan followings; print, audio, and video projects; public access television parodies; and other comedic participatory practices associated with these controversial preachers from the 1980s onwards. For Tilton's ministry, some of these activities and artifacts would prove irksome and even threatening, particularly an analog video remix turned online viral sensation. In contrast, Bakker-Messner's "campy" fans - gay men attracted to her "ludicrous tragedy" - would provide her unexpected opportunities for career rehabilitation. Denis J. Bekkering challenges "supply-side" religious economy and branding approaches, suggestions of novelty in religion and "new" media studies, and the emphasis on sincere devotion in research on religion and fandom. He also highlights how everyday individuals have long participated in public negotiations of Christian authenticity through tongue-in-cheek play with purported religious "fakes.".
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