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Developing and managing innovation i...

Ottosson, Stig.

Developing and managing innovation in a fast changing and complex worldbenefiting from dynamic principles /

紀錄類型:	書目-電子資源 : Monograph/item
正題名/作者:	Developing and managing innovation in a fast changing and complex worldby Stig Ottosson.
其他題名:	benefiting from dynamic principles /
作者:	Ottosson, Stig.
出版者:	Cham :Springer International Publishing :2019.
面頁冊數:	xxix, 281 p. :ill., digital ;24 cm.
Contained By:	Springer eBooks
標題:	Technological innovationsManagement.
電子資源:	http://dx.doi.org/10.1007/978-3-319-94045-8
ISBN:	9783319940458$q(electronic bk.)

Developing and managing innovation in a fast changing and complex worldbenefiting from dynamic principles /
Ottosson, Stig.

Developing and managing innovation in a fast changing and complex worldbenefiting from dynamic principles /[electronic resource] :by Stig Ottosson. - Cham :Springer International Publishing :2019. - xxix, 281 p. :ill., digital ;24 cm.

Introduction -- Acknowledgements -- Chapter 1 Background -- Chapter 2 Innovation Theory -- Chapter 3 The Entrepreneur -- Chapter 4 Project Management -- Chapter 5 Knowledge Generation -- Chapter 6 Different New Product Development Models -- Chapter 7 Dynamic Product Development (DPD™) -- Chapter 8 Marketing New Products -- Chapter 8 Sales of New Products -- Chapter 9 Financing innovation -- References.

This book provides essential insights into how to rapidly and safely develop new sustainable products, no matter whether it is in the private sector, the public sector or the non-profit sector, and regardless of the specific national or business culture. The principles discussed were distilled from experiences and insights gained in numerous practical innovation endeavors, and from insider action research in connection with ongoing development, change management, and innovation projects in various areas and branches of the business world and non-commercial sector. In short, the practical work and research has revealed that, regardless of the specific product and/or business to be developed, clear advantages can be gained by using dynamic or agile methods based on modern theories. These advantages include: reduced risk of failure, shorter time to market, less money and effort spent, better outcome solutions, etc. than when classical methods are used. Accordingly, the book also highlights the differences between the classical/traditional and dynamic mindset and approaches. It offers suggestions on how to think, organize, lead, and act in order to excel in an increasingly complex and non-linear world. The more you can assimilate the theories, principles and methods - and integrate them in the culture you operate in - the greater the benefits will be for you and your organization.

ISBN: 9783319940458$q(electronic bk.)

Standard No.: 10.1007/978-3-319-94045-8doiSubjects--Topical Terms:

200337
Technological innovations
--Management.

LC Class. No.: HD45

Dewey Class. No.: 658.4063

Developing and managing innovation in a fast changing and complex worldbenefiting from dynamic principles /
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505 0 $a Introduction -- Acknowledgements -- Chapter 1 Background -- Chapter 2 Innovation Theory -- Chapter 3 The Entrepreneur -- Chapter 4 Project Management -- Chapter 5 Knowledge Generation -- Chapter 6 Different New Product Development Models -- Chapter 7 Dynamic Product Development (DPD™) -- Chapter 8 Marketing New Products -- Chapter 8 Sales of New Products -- Chapter 9 Financing innovation -- References.
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