國立高雄大學圖資館 |

Language: English

Back

The business case for lovehow compan...

Cox, Marc.

The business case for lovehow companies get bragged about today /

Record Type:	Electronic resources : Monograph/item
Title/Author:	The business case for loveby Marc Cox.
Reminder of title:	how companies get bragged about today /
Author:	Cox, Marc.
Published:	Cham :Springer International Publishing :2020.
Description:	xi, 169 p. :ill., digital ;24 cm.
Contained By:	Springer eBooks
Subject:	Corporate culture.
Online resource:	https://doi.org/10.1007/978-3-030-36426-7
ISBN:	9783030364267$q(electronic bk.)

The business case for lovehow companies get bragged about today /
Cox, Marc.

The business case for lovehow companies get bragged about today /[electronic resource] :by Marc Cox. - Cham :Springer International Publishing :2020. - xi, 169 p. :ill., digital ;24 cm.

Chapter 1. Introduction -- Part I. How to Kill the Company Spirit -- Chapter 2. Leadership in the Dock -- Chapter 3. The Backlash: The Establishment Gets a Bloody Nose -- Chapter 4. "But I have an MBA!" -- Chapter 5. Fool's Gold -- Part II. Falling in Love -- Chapter 6. Becoming Bragged About -- Chapter 7. Love is in the Air -- Chapter 8. Love is Still in the Air -- Chapter 9. The 'Love' Grid -- Chapter 10. The Company Spirit -- Part III. Staying in Love -- Chapter 11. How the Boss Can Be Loved -- Sharing the Love -- Chapter 13. Creating Your Own Love Story -- Appendix. Some Love Stories.

Love it? Hate it? Or, just don't care? How we feel about something dramatically affects how we interact with it. When we feel, we care. When we care, things happen. Companies that are thriving, not just surviving, are much more than a set of ruthlessly efficient and mechanistic processes - they are a social system operated by people for people. The quality of relationships, both inside and outside the organization is a far more important driver of sustainable success or failure than the quality of its control systems. The head is important, but it is the heart that matters most. If you want your customers to be brand ambassadors and your employees to brag about you to their friends, you need them to not just think you're great - you need them to feel you're great. You need them to love you - and for that, you need them to feel that you love them. For over a decade Marc Cox has been helping companies whose toxic cultures, miserable employees, and angry customers have all but destroyed them to rebuild their company spirit, discover the business case for love and build an organization that is wonderful to work for, brilliant to do business with and has the mindset of creating memorable employee and customer experiences. Underpinned by fresh insights and perspectives, robustly tested and refined by the real world experience of working with a wide range of companies and over 2,000 senior executives drawn from all parts of the world, and filled with fascinating and illustrative "love stories" the book will help you to make the business case for love. It will help you to find a more rewarding and invigorating way of working - both emotionally and financially. In short, it shows what happens when the love is put back into business.

ISBN: 9783030364267$q(electronic bk.)

Standard No.: 10.1007/978-3-030-36426-7doiSubjects--Topical Terms:

209905
Corporate culture.

LC Class. No.: HF5415.32 / .C696 2020

Dewey Class. No.: 658.8342

The business case for lovehow companies get bragged about today /
LDR:03329nmm a2200325 a 4500 001 572381
003 DE-He213
005 20200727171711.0
006 m d
007 cr nn 008maaau
008 200925s2020 sz s 0 eng d
020 $a 9783030364267$q(electronic bk.)
020 $a 9783030364250$q(paper)
024 7 $a 10.1007/978-3-030-36426-7 $2 doi
035 $a 978-3-030-36426-7
040 $a GP $c GP
041 0 $a eng
050 4 $a HF5415.32 $b .C696 2020
072 7 $a KJC $2 bicssc
072 7 $a BUS041000 $2 bisacsh
072 7 $a KJC $2 thema
082 0 4 $a 658.8342 $2 23
090 $a HF5415.32 $b .C877 2020
100 1 $a Cox, Marc. $3 859428
245 1 4 $a The business case for love $h [electronic resource] : $b how companies get bragged about today / $c by Marc Cox.
260 $a Cham : $b Springer International Publishing : $b Imprint: Palgrave Macmillan, $c 2020.
300 $a xi, 169 p. : $b ill., digital ; $c 24 cm.
505 0 $a Chapter 1. Introduction -- Part I. How to Kill the Company Spirit -- Chapter 2. Leadership in the Dock -- Chapter 3. The Backlash: The Establishment Gets a Bloody Nose -- Chapter 4. "But I have an MBA!" -- Chapter 5. Fool's Gold -- Part II. Falling in Love -- Chapter 6. Becoming Bragged About -- Chapter 7. Love is in the Air -- Chapter 8. Love is Still in the Air -- Chapter 9. The 'Love' Grid -- Chapter 10. The Company Spirit -- Part III. Staying in Love -- Chapter 11. How the Boss Can Be Loved -- Sharing the Love -- Chapter 13. Creating Your Own Love Story -- Appendix. Some Love Stories.
520 $a Love it? Hate it? Or, just don't care? How we feel about something dramatically affects how we interact with it. When we feel, we care. When we care, things happen. Companies that are thriving, not just surviving, are much more than a set of ruthlessly efficient and mechanistic processes - they are a social system operated by people for people. The quality of relationships, both inside and outside the organization is a far more important driver of sustainable success or failure than the quality of its control systems. The head is important, but it is the heart that matters most. If you want your customers to be brand ambassadors and your employees to brag about you to their friends, you need them to not just think you're great - you need them to feel you're great. You need them to love you - and for that, you need them to feel that you love them. For over a decade Marc Cox has been helping companies whose toxic cultures, miserable employees, and angry customers have all but destroyed them to rebuild their company spirit, discover the business case for love and build an organization that is wonderful to work for, brilliant to do business with and has the mindset of creating memorable employee and customer experiences. Underpinned by fresh insights and perspectives, robustly tested and refined by the real world experience of working with a wide range of companies and over 2,000 senior executives drawn from all parts of the world, and filled with fascinating and illustrative "love stories" the book will help you to make the business case for love. It will help you to find a more rewarding and invigorating way of working - both emotionally and financially. In short, it shows what happens when the love is put back into business.
650 0 $a Corporate culture. $3 209905
650 0 $a Management $x Employee participation. $3 231817
650 0 $a Consumer satisfaction. $3 220965
650 1 4 $a Business Strategy/Leadership. $3 524336
650 2 4 $a Consumer Behavior. $3 772804
650 2 4 $a Coaching. $3 740552
650 2 4 $a Employee Health and Wellbeing. $3 779338
650 2 4 $a Popular Science in Business and Management. $3 773010
710 2 $a SpringerLink (Online service) $3 273601
773 0 $t Springer eBooks
856 4 0 $u https://doi.org/10.1007/978-3-030-36426-7
950 $a Business and Management (Springer-41169)