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Marketing /

~

Hair, Joseph F.

Marketing /

Record Type:	Language materials, printed : Monograph/item
Title/Author:	Marketing /Charles W. Lamb, Jr., Joseph F. Hair, Jr., Carl McDaniel.
Author:	Lamb, Charles W.
other author:	McDaniel, Carl D.
Published:	Mason, Ohio :Thomson/South-Western,c2004.
Description:	xxxviii, 774 p. :col. ill. ;29 cm. +1 CD-ROM (4 3/4 in.)
Subject:	MarketingManagement.
ISBN:	0324147988 (package) :

Marketing /
Lamb, Charles W.

Marketing /Charles W. Lamb, Jr., Joseph F. Hair, Jr., Carl McDaniel. - 7th ed. - Mason, Ohio :Thomson/South-Western,c2004. - xxxviii, 774 p. :col. ill. ;29 cm. +1 CD-ROM (4 3/4 in.)

Includes bibliographical references (p. 742-744) and index.

ISBN: 0324147988 (package) :NT$998

LCCN: 2002075815Subjects--Topical Terms:

200067
Marketing
--Management.

LC Class. No.: HF5415 / L2624

Dewey Class. No.: 658.8

Marketing /
LDR:00700cam _2200229 a_450 001 159541
005 030129103738.0
005 20030129103738.0
008 090528s2004 ohua b 001 0 eng
010 $a 2002075815
020 $a 0324147988 (package) : $c NT$998
035 $a 00131036
040 $a DLC $c DLC $d DLC
041 $a eng
042 $a pcc
050 4 $a HF5415 $b L2624
050 0 0 $a HF5415 $b .L2624 2004
082 0 0 $2 21 $a 658.8
100 $a Lamb, Charles W. $3 211936
245 1 0 $a Marketing / $c Charles W. Lamb, Jr., Joseph F. Hair, Jr., Carl McDaniel.
250 $a 7th ed.
260 $a Mason, Ohio : $c c2004. $b Thomson/South-Western,
300 $a xxxviii, 774 p. : $b col. ill. ; $c 29 cm. + $e 1 CD-ROM (4 3/4 in.)
504 $a Includes bibliographical references (p. 742-744) and index.
650 $a Marketing $x Management. $3 200067
650 $a Marketing. $3 182957
700 $a McDaniel, Carl D. $3 199078
700 $a Hair, Joseph F. $3 185401

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Items

2 records • Pages 1 •
1

Inventory Number

No. of reservations

320000310682

西方語文圖書區(四樓)

1圖書

一般圖書

HF5415 L2624 2004

一般使用(Normal)

On shelf

0

1 CD-ROM

300080058757

流通服務臺(二樓)

1圖書

書所附之電腦檔

CF HF5415 L2624 Dk.1 2004

一般使用(Normal)

On shelf

0

2 records • Pages 1 •
1

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