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The brand glossary /

~

Swystun, Jeff.

The brand glossary /

Record Type:	Language materials, printed : Monograph/item
Title/Author:	The brand glossary /edited by Jeff Swystun.
other author:	Swystun, Jeff.
Published:	Houndmills, Basingstoke, Hampshire ;Palgrave Macmillan,2007.
Description:	vi, 133 p. :ill. ;27 cm.
Subject:	Branding (Marketing)
Online resource:	http://www.loc.gov/catdir/enhancements/fy0701/2006051223-d.html
ISBN:	9781403998095 (pbk.)

The brand glossary /
The brand glossary /edited by Jeff Swystun. - Houndmills, Basingstoke, Hampshire ;Palgrave Macmillan,2007. - vi, 133 p. :ill. ;27 cm.

Includes bibliographical references.

ISBN: 9781403998095 (pbk.)

LCCN: 2006051223Subjects--Topical Terms:

266407
Branding (Marketing)

LC Class. No.: HD69.B7 / B817 2007

Dewey Class. No.: 658.8/2703

The brand glossary /
LDR:00740nam 2200193 a 450 001 181716
005 20080421105634.0
008 090528s2007 enka 000 0 eng
010 $a 2006051223
020 $a 9781403998095 (pbk.)
020 $a 1403998094 (pbk.) : $c NT$1392
035 $a 00321429
040 $a DLC $c DLC $d DLC
050 4 $a HD69.B7 $b B817 2007
082 0 0 $2 22 $a 658.8/2703
245 0 4 $a The brand glossary / $c edited by Jeff Swystun.
260 $a Houndmills, Basingstoke, Hampshire ; $a New York : $c 2007. $b Palgrave Macmillan,
300 $a vi, 133 p. : $b ill. ; $c 27 cm.
504 $a Includes bibliographical references.
650 $a Branding (Marketing) $3 266407
650 $a Commercial products $x Marketing $v Terminology. $3 443240
650 $a Marketing $3 236505
650 $a Business names $v Terminology. $3 443239
700 $a Swystun, Jeff. $3 266373
856 4 2 $3 Publisher description $u http://www.loc.gov/catdir/enhancements/fy0701/2006051223-d.html $z http://www.loc.gov/catdir/enhancements/fy0701/2006051223-d.html

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Items

1 records • Pages 1 •
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Inventory Number

No. of reservations

320000460917

西方語文圖書區(四樓)

1圖書

一般圖書

HD69.B7 B817 2007

一般使用(Normal)

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1 records • Pages 1 •
1

Multimedia

Multimedia file
http://www.loc.gov/catdir/enhancements/fy0701/2006051223-d.html

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