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Foundations of marketing /
~
Ferrell, O. C.
Foundations of marketing /
Record Type:
Language materials, printed : Monograph/item
Title/Author:
Foundations of marketing /William M. Pride, O.C. Ferrell.
remainder title:
Pride-Ferrell.
Author:
Pride, William M.
other author:
Pride, William M.
Published:
Boston :Houghton Mifflin Co.,2007.
Description:
xxii, 537 p. :ill. ;26 cm.
Notes:
Rev. ed. of: Pride-Ferrell foundations of marketing. 2004.
Subject:
Marketing.
ISBN:
0618705007 (pbk. : student text)
Foundations of marketing /
Pride, William M.
Foundations of marketing /
: At head of title:Pride-Ferrell.William M. Pride, O.C. Ferrell. - 2nd ed. - Boston :Houghton Mifflin Co.,2007. - xxii, 537 p. :ill. ;26 cm.
Rev. ed. of: Pride-Ferrell foundations of marketing. 2004.
Includes bibliographical references and indexes.
ISBN: 0618705007 (pbk. : student text)
LCCN: 2005935213Subjects--Topical Terms:
182957
Marketing.
LC Class. No.: HF5415 / P932f
Foundations of marketing /
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Foundations of marketing /
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William M. Pride, O.C. Ferrell.
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Pride-Ferrell.
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At head of title:
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2nd ed.
260
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Boston :
$c
2007.
$b
Houghton Mifflin Co.,
300
$a
xxii, 537 p. :
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ill. ;
$c
26 cm.
500
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Rev. ed. of: Pride-Ferrell foundations of marketing. 2004.
504
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Includes bibliographical references and indexes.
650
$a
Marketing.
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182957
700
$a
Pride, William M.
$3
230665
700
$a
Ferrell, O. C.
$3
199958
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西方語文圖書區(四樓)
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1 records • Pages 1 •
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320000501751
西方語文圖書區(四樓)
1圖書
一般圖書
HF5415 P947 2007
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1 records • Pages 1 •
1
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