Language:
English
繁體中文
Help
圖資館首頁
Login
Back
Switch To:
Labeled
|
MARC Mode
|
ISBD
Marketing management :a strategic de...
~
Mullins, John W.
Marketing management :a strategic decision-making approach /
Record Type:
Language materials, printed : Monograph/item
Title/Author:
Marketing management :John W. Mullins ... [et al.].
Reminder of title:
a strategic decision-making approach /
other author:
Mullins, John W.
Published:
Boston ;McGraw-Hill,c2005.
Description:
xxiv, 520 p. :ill. ;26 cm.
Notes:
Previous ed.: 2002.
Subject:
MarketingManagement.
ISBN:
0071111697 (pbk : International ed.)
Marketing management :a strategic decision-making approach /
Marketing management :
a strategic decision-making approach /John W. Mullins ... [et al.]. - 5th ed. - Boston ;McGraw-Hill,c2005. - xxiv, 520 p. :ill. ;26 cm.
Previous ed.: 2002.
Includes bibliographical references and index.
ISBN: 0071111697 (pbk : International ed.)
Nat. Bib. No.: GBA4Z8865bnbSubjects--Topical Terms:
200067
Marketing
--Management.
Dewey Class. No.: 658.8 / M341w-5
Marketing management :a strategic decision-making approach /
LDR
:00603cam 2200181 a 4500
001
212483
005
19981024111606.0
008
090818s2005 maua b 001 0 eng
015
$2
bnb
$a
GBA4Z8865
020
$a
0071111697 (pbk : International ed.)
020
$a
0072863706
040
$a
StDuBDS
$d
Uk
082
0 4
$a
658.8
$b
M341w-5
245
0 0
$a
Marketing management :
$b
a strategic decision-making approach /
$c
John W. Mullins ... [et al.].
250
$a
5th ed.
260
$a
Boston ;
$a
New York :
$c
c2005.
$b
McGraw-Hill,
300
$a
xxiv, 520 p. :
$b
ill. ;
$c
26 cm.
500
$a
Previous ed.: 2002.
504
$a
Includes bibliographical references and index.
650
0
$a
Marketing
$x
Management.
$3
200067
700
1
$a
Mullins, John W.
$q
(John Walker)
$3
452550
based on 0 review(s)
ALL
西方語文圖書區(四樓)
Items
1 records • Pages 1 •
1
Inventory Number
Location Name
Item Class
Material type
Call number
Usage Class
Loan Status
No. of reservations
Opac note
Attachments
320000502478
西方語文圖書區(四樓)
1圖書
一般圖書
HF5415.13 M959 2005
一般使用(Normal)
On shelf
0
1 records • Pages 1 •
1
Reviews
Add a review
and share your thoughts with other readers
Export
pickup library
Processing
...
Change password
Login