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Marketing made simple

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Lancaster, Geoffrey, (1938-)

Marketing made simple

Record Type:	Electronic resources : Monograph/item
Title/Author:	Marketing made simpleGeoff Lancaster, Paul Reynolds.
Author:	Lancaster, Geoffrey,
other author:	Reynolds, Paul D.
Published:	Oxford :Made Simple,2002.
Description:	viii, 261 p. :ill. ;25 cm.
Notes:	Title from e-book title screen (viewed March 11, 2008).
Subject:	Marketing.
Online resource:	Connect to MyiLibrary resource
ISBN:	9786611024024

Marketing made simple
Lancaster, Geoffrey,1938-

Marketing made simple[electronic resource] /Geoff Lancaster, Paul Reynolds. - Oxford :Made Simple,2002. - viii, 261 p. :ill. ;25 cm.

Title from e-book title screen (viewed March 11, 2008).

Includes bibliographical references and index.

Electronic reproduction.
UK :
MyiLibrary,
2008

Available via World Wide Web.

ISBN: 9786611024024Subjects--Topical Terms:

182957
Marketing.
Index Terms--Genre/Form:

214472
Electronic books.

LC Class. No.: HF5415 / .L36 2002eb

Dewey Class. No.: 658.8

Marketing made simple
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006 m d
007 cr zn |
008 100111s2002 enk s 000 0 eng d
020 $a 9786611024024
020 $z 075064771X (Paper)
020 $z 008052494X (electronic bk.)
035 $a 102402 $b MIL
035 $a cis6483675
040 $a UK-RwCLS $c UK-RwCLS
050 1 4 $a HF5415 $b .L36 2002eb
082 0 4 $a 658.8
100 1 $a Lancaster, Geoffrey, $d 1938- $3 349341
245 1 0 $a Marketing made simple $h [electronic resource] / $c Geoff Lancaster, Paul Reynolds.
260 # $a Oxford : $c 2002. $b Made Simple,
300 $a viii, 261 p. : $b ill. ; $c 25 cm.
500 $a Title from e-book title screen (viewed March 11, 2008).
504 $a Includes bibliographical references and index.
533 $a Electronic reproduction. $b UK : $c MyiLibrary, $d 2008 $n Available via World Wide Web. $n Access may be limited to MIL affiliated libraries.
650 # 0 $a Marketing. $3 182957
650 # 0 $a Marketing $x Case studies. $3 209584
655 # 7 $a Electronic books. $2 local. $3 214472
700 1 # $a Reynolds, Paul D. $3 356862
710 2 # $a MyiLibrary. $3 286823
856 4 # $z Connect to MyiLibrary resource $u http://libsw.nuk.edu.tw:81/login?url=http://www.myilibrary.com?id=102402

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1 records • Pages 1 •
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Inventory Number

No. of reservations

000000034244

電子館藏

1圖書

電子書

EB HF5415 L244 2002

一般使用(Normal)

On shelf

0

1 records • Pages 1 •
1

Multimedia

Multimedia file
http://libsw.nuk.edu.tw:81/login?url=http://www.myilibrary.com?id=102402

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