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Collaborative promotionsoptimizing retail supply chains with upstream informaton sharing /

Record Type:	Electronic resources : Monograph/item
Title/Author:	Collaborative promotionsby Daniela Wiehenbrauk.
Reminder of title:	optimizing retail supply chains with upstream informaton sharing /
Author:	Wiehenbrauk, Daniela.
Published:	Berlin, Heidelberg :Springer-Verlag Berlin Heidelberg,2010.
Description:	xx, 153 p. :ill., digital ;24 cm.
Series:	Lecture notes in economics and mathematical systems,
Contained By:	Springer eBooks
Subject:	MarketingManagement.
Online resource:	http://dx.doi.org/10.1007/978-3-642-13393-0
ISBN:	9783642133930 (electronic bk.)

Collaborative promotionsoptimizing retail supply chains with upstream informaton sharing /
Wiehenbrauk, Daniela.

Collaborative promotionsoptimizing retail supply chains with upstream informaton sharing /[electronic resource] :by Daniela Wiehenbrauk. - Berlin, Heidelberg :Springer-Verlag Berlin Heidelberg,2010. - xx, 153 p. :ill., digital ;24 cm. - Lecture notes in economics and mathematical systems,6430075-8442 ;.

ISBN: 9783642133930 (electronic bk.)Subjects--Topical Terms:

200067
Marketing
--Management.

LC Class. No.: HF5415.13 / .W54 2010

Dewey Class. No.: 658.8

Collaborative promotionsoptimizing retail supply chains with upstream informaton sharing /
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