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Marketing cases from emerging markets

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Kipnis, Eva.

Marketing cases from emerging markets

紀錄類型:	書目-電子資源 : Monograph/item
正題名/作者:	Marketing cases from emerging marketsedited by Dilip S. Mutum, Sanjit Kumar Roy, Eva Kipnis.
其他作者:	Mutum, Dilip S.
出版者:	Berlin, Heidelberg :Springer Berlin Heidelberg :2014.
面頁冊數:	ix, 167 p. :ill., digital ;24 cm.
Contained By:	Springer eBooks
標題:	Marketing.
電子資源:	http://dx.doi.org/10.1007/978-3-642-36861-5
ISBN:	9783642368615 (electronic bk.)

Marketing cases from emerging markets
Marketing cases from emerging markets[electronic resource] /edited by Dilip S. Mutum, Sanjit Kumar Roy, Eva Kipnis. - Berlin, Heidelberg :Springer Berlin Heidelberg :2014. - ix, 167 p. :ill., digital ;24 cm.

ISBN: 9783642368615 (electronic bk.)Subjects--Topical Terms:

182957
Marketing.

Dewey Class. No.: 658.8

Marketing cases from emerging markets
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http://dx.doi.org/10.1007/978-3-642-36861-5

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