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Corporate brand personality :re-focu...

Everett, Lesley.

Corporate brand personality :re-focus your organization's culture to build trust, respect and authenticity /

紀錄類型:	書目-語言資料,印刷品 : Monograph/item
正題名/作者:	Corporate brand personality :Lesley Everett.
其他題名:	re-focus your organization's culture to build trust, respect and authenticity /
作者:	Everett, Lesley.
出版者:	London ;KoganPage,2016.
面頁冊數:	xii, 192 p. :ill. ;24 cm.
標題:	Branding (Marketing)
ISBN:	9780749471378 (pbk.) :

Corporate brand personality :re-focus your organization's culture to build trust, respect and authenticity /
Everett, Lesley.

Corporate brand personality :re-focus your organization's culture to build trust, respect and authenticity /Lesley Everett. - London ;KoganPage,2016. - xii, 192 p. :ill. ;24 cm.

Includes bibliographical references and index.

ISBN: 9780749471378 (pbk.) :NT$712

LCCN: 2015040425Subjects--Topical Terms:

266407
Branding (Marketing)

LC Class. No.: HF5415.1255 / E93 2016

Dewey Class. No.: 658.8/27

Corporate brand personality :re-focus your organization's culture to build trust, respect and authenticity /
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