國立高雄大學圖資館 |

Language: English

Back

Innovation and capacity buildingcros...

SpringerLink (Online service)

Innovation and capacity buildingcross disciplinary management theories for practical applications /

Record Type:	Electronic resources : Monograph/item
Title/Author:	Innovation and capacity buildingedited by Demetris Vrontis ... [et al.].
Reminder of title:	cross disciplinary management theories for practical applications /
other author:	Vrontis, Demetris.
Published:	Cham :Springer International Publishing :2018.
Description:	xxi, 296 p. :ill. (some col.), digital ;24 cm.
Contained By:	Springer eBooks
Subject:	Organizational change.
Online resource:	https://doi.org/10.1007/978-3-319-90945-5
ISBN:	9783319909455$q(electronic bk.)

Innovation and capacity buildingcross disciplinary management theories for practical applications /
Innovation and capacity buildingcross disciplinary management theories for practical applications /[electronic resource] :edited by Demetris Vrontis ... [et al.]. - Cham :Springer International Publishing :2018. - xxi, 296 p. :ill. (some col.), digital ;24 cm. - Palgrave studies in cross-disciplinary business research, in association with Euromed academy of business,2523-8167. - Palgrave studies in cross-disciplinary business research, in association with Euromed academy of business..

This book explores how contemporary organisations are abandoning conventional tactics in order to survive and grow in an incessantly shifting business landscape, analysing fundamental aspects of management, marketing and strategy from an interdisciplinary perspective. Focusing on the paradigms of neuro-marketing, innovative change management, motivational creativity, and customer data management, to name a few, the authors provide practical learning outcomes which reflect how organisations are seeking to adopt innovative means to innovative ends, targeting capacity building in multiple ways. Ultimately, this edited collection implicitly defines an organisational philosophy that incorporates functionality, but also embraces business notions pertaining to wider contextual transformations and environmental developments. Theoretical and practical contributions highlight the importance of multidisciplinary research to practical business success, making this book an invaluable read to both scholars and business executives.

ISBN: 9783319909455$q(electronic bk.)

Standard No.: 10.1007/978-3-319-90945-5doiSubjects--Topical Terms:

183373
Organizational change.

LC Class. No.: HD58.8 / .I566 2018

Dewey Class. No.: 658.406

Innovation and capacity buildingcross disciplinary management theories for practical applications /
LDR:02228nmm a2200337 a 4500 001 543605
003 DE-He213
005 20190225105039.0
006 m d
007 cr nn 008maaau
008 190430s2018 gw s 0 eng d
020 $a 9783319909455$q(electronic bk.)
020 $a 9783319909448$q(paper)
024 7 $a 10.1007/978-3-319-90945-5 $2 doi
035 $a 978-3-319-90945-5
040 $a GP $c GP
041 0 $a eng
050 4 $a HD58.8 $b .I566 2018
072 7 $a KJMV6 $2 bicssc
072 7 $a BUS087000 $2 bisacsh
072 7 $a KJMV6 $2 thema
072 7 $a PDG $2 thema
082 0 4 $a 658.406 $2 23
090 $a HD58.8 $b .I58 2018
245 0 0 $a Innovation and capacity building $h [electronic resource] : $b cross disciplinary management theories for practical applications / $c edited by Demetris Vrontis ... [et al.].
260 $a Cham : $b Springer International Publishing : $b Imprint: Palgrave Macmillan, $c 2018.
300 $a xxi, 296 p. : $b ill. (some col.), digital ; $c 24 cm.
490 1 $a Palgrave studies in cross-disciplinary business research, in association with Euromed academy of business, $x 2523-8167
520 $a This book explores how contemporary organisations are abandoning conventional tactics in order to survive and grow in an incessantly shifting business landscape, analysing fundamental aspects of management, marketing and strategy from an interdisciplinary perspective. Focusing on the paradigms of neuro-marketing, innovative change management, motivational creativity, and customer data management, to name a few, the authors provide practical learning outcomes which reflect how organisations are seeking to adopt innovative means to innovative ends, targeting capacity building in multiple ways. Ultimately, this edited collection implicitly defines an organisational philosophy that incorporates functionality, but also embraces business notions pertaining to wider contextual transformations and environmental developments. Theoretical and practical contributions highlight the importance of multidisciplinary research to practical business success, making this book an invaluable read to both scholars and business executives.
650 0 $a Organizational change. $3 183373
650 0 $a Management $x Technological innovations. $3 618290
650 1 4 $a Innovation/Technology Management. $3 514149
650 2 4 $a Organization. $3 180004
650 2 4 $a Business Strategy/Leadership. $3 524336
650 2 4 $a Marketing. $3 182957
650 2 4 $a Sustainability Management. $3 739721
700 1 $a Vrontis, Demetris. $3 821891
710 2 $a SpringerLink (Online service) $3 273601
773 0 $t Springer eBooks
830 0 $a Palgrave studies in cross-disciplinary business research, in association with Euromed academy of business. $3 821892
856 4 0 $u https://doi.org/10.1007/978-3-319-90945-5
950 $a Business and Management (Springer-41169)