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Marketing above the noiseachieve str...

Popky, Linda J.,

Marketing above the noiseachieve strategic advantage with marketing that matters /

紀錄類型:	書目-電子資源 : Monograph/item
正題名/作者:	Marketing above the noiseLinda J. Popky.
其他題名:	achieve strategic advantage with marketing that matters /
作者:	Popky, Linda J.,
出版者:	London :Routledge,2016.
面頁冊數:	1 online resource (xviii, 204 p.)
附註:	First published 2015 by Bibliomotion, Inc.
標題:	Marketing.
電子資源:	https://www.taylorfrancis.com/books/9781315230221
ISBN:	9781315230221 (e-book : PDF)

Marketing above the noiseachieve strategic advantage with marketing that matters /
Popky, Linda J.,

Marketing above the noiseachieve strategic advantage with marketing that matters /[electronic resource] :Linda J. Popky. - London :Routledge,2016. - 1 online resource (xviii, 204 p.)

First published 2015 by Bibliomotion, Inc.

pt. I. The marketing landscape -- pt. II. Competing for attention -- pt. III. Striking the right chord -- pt. IV. Above the noise.

ISBN: 9781315230221 (e-book : PDF)Subjects--Topical Terms:

182957
Marketing.

LC Class. No.: HF5415 / .P67 2016

Dewey Class. No.: 658.8

Marketing above the noiseachieve strategic advantage with marketing that matters /
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